by Amanda McDavid | Oct 18, 2024 | Viewpoints
As we reported earlier in the newsletter, this month Mars released its Global Pet Parent Study. This survey of 20,000 dog/cat owners and non-owners covered 20 global markets including North America. Their survey found that 47% of dog and cat owners were first-time...
by Amanda McDavid | Oct 11, 2024 | Viewpoints
Congratulations to AVMA for another outstanding Veterinary Business and Economic Forum! This virtual event attracted more than 400 attendees, the most ever. Keynote speakers included Dr. Adam Grant, organizational psychologist and best-selling author at the Wharton...
by Amanda McDavid | Oct 4, 2024 | Viewpoints
October has always been one of my favorite months of the year. Great weather, great sports, great activities for sportsmen – I could go on. But business-wise, I always felt that October was like the start of the last lap around the track in a mile-long race. I had...
by Amanda McDavid | Sep 27, 2024 | Viewpoints
INNOVATION that delivers Innovations in animal health are rapidly increasing, with new developments entering areas previously untouched. However, some fields, particularly AI-driven information, are becoming crowded with similar offerings. Larger pharmaceutical and...
by Amanda McDavid | Sep 20, 2024 | Viewpoints
My career has primarily developed in my native country, Brazil, where I’ve dedicated 33 years to the animal health industry across various companies. Throughout this time, I’ve been consistently amazed by the industry’s dynamism, especially with the recent growth in...
by Amanda McDavid | Sep 13, 2024 | Viewpoints
The U.S. veterinary workforce situation is a complex blend of challenges, combining both shortage and retention issues. Recent studies indicate that while there isn’t a widespread, across-the-board shortage of veterinarians, there are clear gaps in certain...