The Experts in Animal Health

Annual Industry Overview

We are the experts in animal health
Announcing the 2024 Brakke Industry Overview


Presented at WVC: Monday, February 19th, 2-4 pm, Four Seasons Hotel

How did the top animal health companies perform in 2023?  And what critical issues will impact industry performance in 2024?  Answers to these questions and more will be covered at Brakke Consulting’s annual Industry Overview at the VMX and WVC conferences next year.  Key topics and presenters include:

  • Industry and top global company performance including a closer look at the performance of public companies in animal health, presented by Bob Jones
  • What 2023 looked like in vet practices and with pets ­­– continuing vet practice consolidation, labor shortages and vet response to a new survey, presented by John Volk
  • An overview of the post-Covid home delivery channel for pet medications including results from comprehensive veterinarian and pet owner surveys conducted for the new Pet Medicines Home Delivery Study, presented by Rich Hayworth
  • With recent advancements in technology-related products in livestock production and pet care, where is the value and what are the risks, presented by Lourens Havenga

Also, again at both events, you will be able to hear directly from a panel of top leaders in the animal health industry.  Moderated by Paul Casady, the topic for the panel will be “Opportunities and Challenges in 2024.” Leaders from the Animal Health Industry will provide insight and guidance on what they see are the biggest challenges – but also the biggest opportunities in 2024. The panel for WVC will be:

  • Dr. David Markwalder, Chief Veterinary Officer, Mission Veterinary Partners.
  • Dr. Christine Royal, Vice President, US Companion Animal and Equine Business, Merck Animal Health.

This information-packed 2-hour session will be especially valuable for executive leadership, sales and marketing, strategy, and finance managers and for decision makers in the animal health industry. After the WVC presentation, and once all numbers are finalized, you will receive a copy of the presentation by email.

Click here to register for WVC

Sign up today using this link. You can also email Amanda McDavid or call at 336-396-3916. Registration cost is $399; there are discounts for multiple attendees from the same company.  We look forward to seeing you there!


"Brakke Consulting Animal Health News & Notes” provides a summary of relevant articles, as well as the Brakke Consulting Viewpoint on the news and major industry meetings. The newsletter is available at no charge to individuals involved in the animal health industry.
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