The Experts in Animal Health

We can help solve your problems. Quickly. With Experts in Animal Health.

Brakke Consulting has a long track record of success. We have the expertise in animal health needed to help you reach your goals. And we have the service and research capabilities to find answers. But it starts with our people.

Brakke Consulting’s News and Notes Weekly Newsletter

The most widely read newsletter in the Animal Health Industry helps keep people interested and invested in our industry up to date.

Presenting the Industry Overview

To learn more about our Industry Overview presentation at VMX and WVC and purchase your slot for attendance, click here.


2022 Flea Study

Brakke Consulting’s 2022 update of our annual study addresses the fascinating dynamics of the flea and heartworm preventatives markets. Click here to learn more.


The Experts in Animal Health

Brakke Consulting is the leading consulting firm in the animal health and nutrition industries: companion animals, farm animals, and the veterinary industry that serves them.

No other animal health consulting firm can match our team of senior-level executive insiders, our internal market research expertise, or our track record of more than 35 years of consulting at the heart of the industry.

Whether you are part of a large global animal health corporation or a small start-up, an investor or a financial analyst, Brakke Consulting can assist you with


Strategy development, sales, marketing and operational improvement, and management problem solving


Industry insights, data generation, market research, and competitive intelligence


Merger, acquisition, divestiture, alliances, licensing and due diligence


Weekly newsletter, Industry overviews and updates


Executive search,
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Brakke Consulting News

Brakke Consulting Viewpoints

Brakke Consulting Press Release: Veterinary Cancer Market Profiled in New Report
The study, Cancer in Dogs and Cats, profiles the veterinary oncology space, including cancer incidence, diagnosis, and treatment, with a special focus on veterinary-exclusive diagnostic tests and therapies. To read more click here.
Brakke Consulting Press Release: The fifth edition of the Brakke Equine Market MegaStudy Now Available
After years of contraction, the US equine market appears to be on the upswing. The fifth edition of the Brakke Equine Market MegaStudy, just released, shows that spending per horse owner is up substantially in almost every product category… Click here to read our full press release.
New Brakke report provides in-depth look at veterinary home delivery providers
The Veterinary Home Delivery Report contains key information about companion animal veterinarians’ approach to providing the convenience in purchasing veterinary products demanded by their clients. To learn more about the report, click here.
Brakke Consulting New Multi-Client Study: Pain Management Products for Dogs and Cats, April 2022
This report includes an overview of acute and chronic pain in small animals, a review of products currently used to treat pain in dogs and cats, and estimates of US sales and prices of leading pain management products. The report also includes results of a survey of 359 veterinarians… Read More
Brakke Consulting Announces the 2022 Industry Overview at VMX and WVC
We are back to being in person!  Come join us at Brakke Consulting’s annual Industry Overview presented at VMX and WVC next year.  The animal health industry managed quite well through the COVID-19 pandemic and many of this year’s drivers will have long-term implications. Read More

Subscribe to our weekly Newsletter “Brakke Consulting Animal Health News & Notes”

You may have noticed that this year’s Thanksgiving turkeys were generally smaller, but more expensive, than last year.  Farm Bureau’s annual survey found that the cost of a turkey was up 21% over 2021, while the cost for other food was up around 12%; the USDA’s estimate of the increase in turkey prices was even higher.

To read Lynn Fondon’s full viewpoint, click here.

Your View

*We want to hear from you! Click on the question below to share your thoughts with us!*

Before Thanksgiving week, we asked how comfortable you are with your organization’s digital talent and strategy.  11% say your company is in good shape, and 43% say you’re moving in the right direction.  30% are behind the curve, and 9% say it is a problem for your company (the remainder don’t know).

This Week:
What kind of protein did you have at your Thanksgiving dinner?