The Experts in Animal Health

Custom Market Research

Solid research leads to solid decisions

Customized market research helps you see solutions others don’t

Whether you’re considering a product launch plan or an entirely new business strategy, for companion animals or livestock, we’ve been doing this longer than anyone else.

With deep insights into nearly every animal health product or service category, Brakke consultants can design qualitative and quantitative custom market research studies for any animal health organization.

We have extensive experience conducting primary and secondary market research in the veterinary market, with pet owners and with livestock producers. Using the industry’s largest veterinarian market research panel, we conduct online research, telephone surveys, and in-depth focus groups. We use the right format get you the right information for making informed strategic decisions.

First we help you identify your core questions.  Then we design a qualitative or quantitative study to develop that information, working with the animal health industry’s largest survey panel. We analyze the answers and present you with a complete report, including our analysis and insights based on our deep understanding of the animal health and animal nutrition industries, and the world of veterinary practice.

Industry leaders have trusted Brakke’s market research expertise for decades. See a list of our recent market research engagements for industry leaders here.

To discuss your specific market research needs and how our team can help,  contact us at

  • Read about our work on landmark studies in the animal health and veterinary industries here.
  • Read about our many Multi-client studies here.


"Brakke Consulting Animal Health News & Notes” provides a summary of relevant articles, as well as the Brakke Consulting Viewpoint on the news and major industry meetings. The newsletter is available at no charge to individuals involved in the animal health industry.
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