by Amanda McDavid | Feb 10, 2022 | Viewpoints
Just as the industry understands Facebook, it’s time to think about TikTok. Far-fetched? Consider that Meta/Facebook’s market cap lost ¼ of its value, ¼ trillion dollars in one day last week. That drop is attributed to disappointing earnings, to a near-halt of new...
by Amanda McDavid | Feb 4, 2022 | Viewpoints
Happy New Year! Recently I attended the VMX convention in Orlando. I thought the overall attendance was excellent and more importantly, the positive attitude of our industry was clearly on display for all to see. I really believe we can show great leadership in...
by Amanda McDavid | Jan 28, 2022 | Viewpoints
Towards the end of 2021, Bob Jones wrote about the US economic situation and the inflation the country is experiencing. As 2021 came to a close, the CPI posted an annual rate increase of +7%, the highest rate since 1982. While nominal wage gains were higher than...
by Amanda McDavid | Jan 21, 2022 | Viewpoints
Brakke Consulting View Point Almost back to normal. That’s how a lot of people, including me, felt this week at the VMX veterinary meeting and expo in Orlando. Attendance was down from non-COVID years, but still over 15,000 attended the conference and many...
by Amanda McDavid | Jan 14, 2022 | Viewpoints
Next week marks the return of VMX at its regularly scheduled time in January, as well as the return of the in-person Brakke Industry Overview. In these turbulent times, it pays to have as much information as possible about the current trends in our industry and what...
by Amanda McDavid | Jan 5, 2022 | Viewpoints
ANIMAL HEALTH NEWS & NOTES CELEBRATES 22 YEARS OF INDUSTRY NEWS Wow – it’s hard to believe that 22 years has passed since we at Brakke decided that an industry-focused e-newsletter would be a good idea. Our first newsletter was sent out in August of 1999 to about...