by Amanda McDavid | Mar 7, 2025 | Viewpoints
It’s time to go on a diet. I have always believed for us in the animal health industry, the first quarter is the toughest to get through – the caloric intake always exceeds the caloric output. The big tradeshow, conference and sales meeting season starts right after...
by Amanda McDavid | Feb 28, 2025 | Newsletter
*********************************** Brakke Consulting’s Animal Health News & Notes for February 28, 2025 Copyright © Brakke Consulting Editor: Lynn Fondon DVM MBA ************************************ IN THE NEWS: Brakke Consulting News Animal Health Jobs...
by Amanda McDavid | Feb 21, 2025 | Newsletter
*********************************** Brakke Consulting’s Animal Health News & Notes for February 21, 2025 Copyright © Brakke Consulting Editor: Lynn Fondon DVM MBA ************************************ IN THE NEWS: Brakke Consulting News Cancer in Dogs and...
by Amanda McDavid | Feb 21, 2025 | Viewpoints
INNOVATION and PARTNERSHIPS: the key message at Animal Health and Nutrition Innovation Conference, London Attending the recent AHNTI conference in London, it was great to catch up with old friends, but also to meet new innovators. The overall spirit was very positive...
by Amanda McDavid | Feb 14, 2025 | Viewpoints
The Smartphone Revolution: How “Buy Now” Changed Shopping Forever Buying pet products used to require planning—lists, trips to multiple stores, and weekend shopping runs. Before 2010, a gap existed between deciding to buy and actually making the purchase. The effort...
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