by Amanda McDavid | Aug 22, 2025 | Viewpoints
For years, regulations have tethered vets to in-person exams before prescribing, limiting the reach of virtual care. Now, the telehealth landscape is shifting—creating new opportunities for practices, manufacturers, and investors. Arizona, California, Idaho, District...
by Amanda McDavid | Aug 15, 2025 | Viewpoints
Recent headwinds—such as declining veterinary clinic visits, widespread cost cutting, and reduced commitments from private equity and venture capital firms—are creating challenges for the animal health industry. Although cost-cutting measures may be warranted, they...
by Amanda McDavid | Aug 8, 2025 | Viewpoints
Recent headwinds—such as declining veterinary clinic visits, widespread cost cutting, and reduced commitments from private equity and venture capital firms—are creating challenges for the animal health industry. Although cost-cutting measures may be warranted, they...
by Amanda McDavid | Aug 1, 2025 | Viewpoints
Recently, my colleague, John Volk wrote about the competitiveness within the pet food market, the largest segment of the pet market. I would like to expand on his comments. We have all seen the humanization of our pets, which now includes the humanization of the food...
by Amanda McDavid | Jul 25, 2025 | Viewpoints
According to some industry analysts, 60% of the animal health market’s value has been driven by innovation, which underscores the critical role of startups in maintaining the growth trajectory of the animal health industry. Recently, access to capital for animal...
by Amanda McDavid | Jul 18, 2025 | Viewpoints
The largest pet product market is petfood, not animal health or veterinary services. The July issue of Petfood Industry magazine list 111 petfood companies globally, but 4 companies represent half or more of all petfood sales – Nestle Purina, Mars, Hill’s and General...
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