by Amanda McDavid | Feb 20, 2026 | Viewpoints
The Western States Veterinary Conference in Las Vegas this week featured a vibrant atmosphere in the exhibit hall, with our Brakke Consulting team delivering another well-attended presentation on the state of animal health and the future of innovation. By the way,...
by Amanda McDavid | Feb 13, 2026 | Viewpoints
Mark Twain is credited to have said “The past does not repeat itself, but it rhymes.” I recently returned from a trip to South Africa, a country halfway around the world, where currently the cattle and swine industries are fighting an economically devastating battle...
by Amanda McDavid | Feb 6, 2026 | Viewpoints
Animal Health Market Trends in Brazil – 2026 We are five weeks into 2026 and while most of North America and Europe are freezing, it is nice and hot here in Brazil, which in some ways, is a great way to describe the expectations of the Brazilian pet and veterinary...
by Amanda McDavid | Jan 30, 2026 | Viewpoints
This week’s viewpoint is a video from Jeff Santosuosso, Senior Consultant, discussing the key factors to success for a startup. Click here to view the full video.
by Amanda McDavid | Jan 24, 2026 | Viewpoints
This week I attended the VMX conference and was impressed, as always, by the attendance and the enthusiasm around our industry. I wasn’t so happy with the weather, but you can’t have it all! At the Annual Brakke Industry Overview, attendees received an optimistic...
by Amanda McDavid | Jan 16, 2026 | Viewpoints
As Bob Seger said, “There I go, turn the page”, 2025 is behind us and hope springs eternal for 2026. But let’s not completely turn our backs on 2025. The annual reporting cycle will begin in late January or early February. Our analysis of company performance shows...