This Week in Animal Health: CATalyst Council Reports Record Share of Feline Visits

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Brakke Consulting’s
Animal Health News & Notes for November 21, 2025
Copyright © Brakke Consulting
Editor: Christine Merle DVM, MBA, CVPM
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IN THE NEWS:

Brakke Consulting News
Industry Overview – Registration is Live

Earnings News
ImmuCell
Jaguar Health
PetMed Express
PetVivo Holdings

Company News
Animal Health International
Athian
Boehringer Ingelheim (EU)
Bionote
Cooke Inc (Bioriginal Food & Science Corp)
CVS Group (UK)
Dalan Animal Health
Ease
Gallant
Greencross Pet Wellness Company (AU)
Inspire Veterinary Partners
Mars Pet Nutrition (IAMS)
OS Therapies
Otto
Patterson (Animal Health International)
Purina Pro Plan Veterinary
Providence Therapeutics
Redbook Software

Animal Health News 
Brazil
India
United States

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Brakke Consulting
2026 Industry Overview  

Presented at VMX:
Monday, January 19th, 2-4 pm
Florida Ballroom B-C

Presented at WVC:
Monday, February 16th , 2-4 pm
Four Seasons Ballroom 4

How did the top animal health companies perform in 2025?  Did growth slow?  What innovation in animal health can we expect and how will the animal health industry bring innovation to market?  Answers to these questions and more will be covered at Brakke Consulting’s annual Industry Overview at the VMX and WVC conferences next year.

Key topics and presenters include:

• Industry and Top Global Company 2025 Performance, presented by Bob Jones
• Pet Care: Head Winds or Market Correction?, presented by John Volk
• Innovation in Animal Health: What in the world is it, presented by Chuck Johnson
• Where Innovation Meets Investment: What’s wrong and how to fix it, presented by Alexis Nahama

Also, again at both events, you’ll also hear directly from a panel of executive leaders in the animal health industry. Moderated by Paul Casady, this year’s VMX leadership panel features Jamie Brannan, Executive Vice President and Chief Commercial Officer for Zoetis. In his role, he is responsible for all Zoetis commercial operations across the globe. The discussion will be around Challenges and Opportunities in 2026 in animal health.

This information-packed 2-hour session will be especially valuable for executive leadership, sales and marketing, strategy, and finance managers and decision makers in the animal health industry.

Registration cost is $399 per person. Special group pricing for teams of five or more—pay for four participants, and the fifth is complimentary. To register a group of five or more, please email Amanda McDavid or call 336-396-3916 for assistance with registering.

Click here to register for VMX
Click here to register for WVC 

We look forward to seeing you there!

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Company Earnings News

• ImmuCell announced their third quarter 2025 product sales of ~$5.5 million representing a decrease of 8% versus the same quarter prior year.  Year to date 2025 product sales grew by 7% to approximately $20 million compared to previous year. (company press release)
• PetMedExpress announced a notification to the SEC of late filing for the quarter ending September 30, 2025 ( fiscal quarter two 2026)- the estimated net sales of $43.4-$44.5 million, an expected decrease versus $58 million in the prior year. (net)
• PetVivo Holdings reported results for quarter two fiscal year 2026, with a 51% increase of revenue to $303,000 with 75% of that coming from national distributor network sales. (com)
• Jaguar Health reported third quarter 2025 rsults of a combined net revenue for its prescription products (including Canalevia-CA1 for dogs) of approximately $3.1 million representing an increase of 4% versus prior year. (gcs-web.com)

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Company News Releases

• Gallant has received a “Technical Section Complete” for Target Animal Safety letter from the FDA for its lead ready-to-use stem cell therapy targeting refractory feline chronic gingivostomatitis. (com)
• Bionote launched VcheckC1, an in-clinic chemistry analyzer that supports testing for 34 species. (company press release)
• Dalan Animal Health closed on a $3 million funding round that will advance the commercialization of its shrimp vaccine. (com)
• OS Therapies announced they will spin off its animal health unit as a separate public company, OS Animal Health, in the first half of 2026. (com)
• Animal Health International, a subsidiary of Patterson, acquired Redbook Software, a software company specializing in financial operating systems for feedyards. (company press release)
• A new partnership between Purina Pro Plan Veterinary and Ease, an online source of veterinary behavior specialty care for veterinary practices, was announced. (com)
• IAMS, part of Mars Pet Nutrition, has teamed up with Garfield to launch a campaign addressing overweight cats. (com)
• Cooke Inc’s subsidiary, Bioriginal Food & Science Corp, announced the launch of Bioriginal Group of Companies, bringing their company into an integrated global organization. (net)
• Nasdaq delivered a notice of non-compliance with a minimum bid price requirement to Inspire Veterinary Partners and is set to be suspended from trading on November 24,2025. (com)
• Athian, a platform that helps farmers adopt science-based practices, raised $4 Million in Series A Funding.(com)
• Otto announced the launch of Pilot, the AI engine that now powers the Otto platform. (com)
• AU- Greencross Pet Wellness Company has deployed Boomi Enterprise Platform throughout the company, replacing over 150 IT integrations into a single platform that connects data from retail, veterinary, grooming and pathology systems. (com.au)
• CA-The University of Calgary has partnered with Providence Therapeutics to develop mRNA vaccines for treatments in oncology, infectious diseases and veterinary medicine. (ca)
• EU- Boehringer Ingelheim received positive opinions from the European Medicines Agency’s Committee for Veterinary Medicinal Products for two Poultry Vaccines against the highly pathogenic H5 avian influenza virus. (company press release)
• UK- CVS Group reasserted its intention to complete its move to the main market of the London Stock Exchange in the first quarter of 2026. (com)

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Animal Health Stock Price Tracker

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Animal Health News

• US- NEW WORLD SCREWWORM- The opening of a sterile fly dispersal facility in Tampico, Mexico was announced by the USDA, the facility is a tool to stop the spread of screwworm. (com)
• US- CATTLE PRODUCERS-US Cattle Producers are asking the FDA for emergency drug approval of buparvaquone to combat theileriosis which is being spread through the invasive Asian longhorned tick. (com)
• US- NATIONAL POULTRY STUDY- The US Department of Agriculture’s National Animal Health Monitoring System and the National Agricultural Statistics Service is conducting a survey of the small enterprise poultry industry in the US. (usda.org)
• US- FELINE MARKET- The newest CATalyst Council Feline Veterinary Market Insights; Volume IV has been released, highlighting record share of veterinary visits. (com)
• US- TUSKEGEE UNIVERSITY- The university has dropped its lawsuit against the American Veterinary Medical Association after a settlement was reached just days after the filing. (com)
• US- RETAKE POLICY- Beginning in March 2026, the North American Veterinary Licensing Examination (NAVLE) will implement a new, standardized retake policy that allows every candidate to receive five- attempts to take the test. (com)
• US- DIGITAL TOOL- The New York City Health Department launched a digital clinical decision support tool that is designed to help health care providers (including veterinarians) make informed decisions regarding antibiotic use.(gov)
• US- THE DAIRY ALLIANCE- Farrah Newberry, has been announced as the new CEO for The Dairy Alliance. (com)
• INDIA- WEST BENGAL- JIS College of Veterinary and Animal Sciences, a private veterinary college opened. (com)
• BRAZIL- CANINE VISCERAL LEISHMANIASIS- A vaccine that blocks the transmission of canine visceral leishmaniasis by inducing an immune response in dogs has been developed at the Federal University of Minas Gerais. (org)

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Brakke Consulting Viewpoint

Have you ever attended a seminar expecting to focus on one topic, only to leave contemplating something entirely different?

Yesterday, I attended an event at the NC Biotechnology Center in Durham, NC, hosted by the College of Agriculture and Life Sciences at North Carolina State University. The event, titled “Emerging Research Showcase: AI and Precision Livestock Farming,” featured insightful presentations from industry leaders, faculty, and students. While I gained valuable knowledge about NCSU’s advancements in AI and robotics within pig, poultry, dairy, and beef cattle sectors, the experience provoked me to reflect on how we can effectively communicate with consumers about our food and animal health products in the future.

The presentation delivered by Dr. Katie Sanders, Assistant Professor and Extension Specialist, titled “Leveraging Science Communication and Engagement around the Use of AI for Animal Health,” prompted me to consider how consumers will access information in the future. Dr. Sanders highlighted the example of GMOs to illustrate a significant gap in public understanding: while 90% of scientists believe GMOs are safe, only 50% of consumers share that view.

My key takeaway is that animal health companies operating in the livestock, poultry, and companion animal sectors should control how Large Language Models—advanced AI systems—are trained on the safety and efficacy of their products. While “influence” may be more accurate than “control,” it’s important for these companies to recognize the shift from traditional online searches to conversational platforms like ChatGPT. Now is the time for animal health companies to consider their role in guiding the information that AI systems provide to consumers.

Bob Jones

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Your View 
Last week we asked you about growth expectations for the animal health industry in 2025 compared to 2024. Almost 42% said between 1 and 5%, 31% said 6 to 10%. Almost 5% were optimists (greater than 10%) and almost 7% were pessimists (decline), while about 15% were expecting flat growth compared to 2024. We estimated global industry growth at 6.7% in 2024 vs 2023, just in case you missed it

This week let’s see how many of you are searching the internet differently now with the popularity of LLMs, like Chat-GPT, Grok and others.

Compared to last year, when you are looking for information on the internet, what percentage of your searches are now using LLMs like Chat-GPT rather than a traditional search engine like Google or Edge?