When our two daughters went to university, we encouraged them to participate in study abroad programs. We also travelled internationally occasionally on family vacations because we felt it was important to gain on-the-ground understanding of other cultures and traditions. This week’s newsletter really highlights the value of approaching life and work from a global perspective. Several items report on cross-border registrations, transactions and initiatives. Today even small companies need executives familiar with the way pets and food animals are cared for in other parts of the world, and how business is conducted. Given the investment required to develop and market innovative products, there’s no room for provincialism any more. Success will go to those prepared to learn and adapt to more cultures.
John Volk
English (United States) 
Portuguese