The Experts in Animal Health

GREENSBORO, NC, January 10, 2020 – Brakke Consulting is pleased to announce the appointment of Paul Casady to its team of consultants, bringing extensive experience and capabilities to one of the leading animal health consultancy firms.

Paul was recently described by a global HR firm as a ‘thoroughbred in the animal health industry’ he brings 35 years of industry experience to bolster Brakke’s leading position in consulting in animal health.

His experience includes senior positions at both Merck and Merial (now part of Boehringer Ingelheim) where he held roles in both country and regional management and served on their global leadership teams. Through the years Paul has had over 20 years involved in international animal health. This included living abroad for over 10 years in The Netherlands, Australia and the UK. And the experience includes almost all segments of animal health, both from a product and specie segment. His knowledge and experience also include heading the USA business for over 6 years, during which he led the integration of the Intervet and Schering Plough animal health businesses (now Merck Animal Health).

Paul recently retired from Kansas State University where he held a faculty position as Professor and Executive in Residence.

Brakke Consulting President Dr. Robert Jones says that Casady brings extensive knowledge of the animal health industry, but also has significant experience in mergers and acquisitions, strategic planning and execution, operation effectiveness, and leadership and executive development. Along with these key business skills, he has a tremendous understanding and appreciation for multi-cultural business management due to his extensive time both working and living internationally.

Casady is an alumnus of Kansas State University and INSEAD and has attended executive education programs at Columbia University and the University of Virginia Darden School of Business.
About Brakke Consulting, Inc.
Established in 1986, Brakke Consulting is the premier consulting firm serving the animal health and related industries. Led by founder Ron Brakke for more than 30 years, the firm is made up of a team of seasoned professionals with strong credentials in management, finance, sales, distribution, marketing, brand development, communications, market research and veterinary practice management. Brakke Consulting serves the CEOs managers, stockholders and investors of nearly every leading pharmaceutical, vaccine and pet food company, as well as many ingredient suppliers and service providers serving the animal health market.

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Contact: Amanda McDavid

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