{"id":36627,"date":"2026-05-15T07:24:45","date_gmt":"2026-05-15T13:24:45","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=36627"},"modified":"2026-05-15T07:24:45","modified_gmt":"2026-05-15T13:24:45","slug":"brakke-viewpoint-may-15-2026","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/zh\/brakke-viewpoint-may-15-2026\/","title":{"rendered":"Brakke\u89c2\u70b9 2026\u5e745\u670815\u65e5"},"content":{"rendered":"

We recently published the animal health industry\u2019s first\u00a0Sentiment Index<\/a>\u00a0and the respondents\u2019\u00a0sentiment for 2026 was \u201ccautiously optimistic.\u201d But after watching the stock\u00a0market\u2019s\u00a0response to Zoetis\u2019s 1Q performance and their updated full year outlook,\u00a0perhaps the\u00a0sentiment\u00a0could turn pessimistic. So, I thought I would try to find some optimism for you this week.<\/p>\n

Here are the 1Q 2026 growth rates (corrected for exchange) for the animal health businesses in the companies that have reported so far:<\/p>\n

\"\"<\/p>\n

Of these 13 companies, 9 of them are at or above the 5-6% long term average animal health industry growth rates.\u00a0So,\u00a0when I saw a recent article from McKinsey,\u00a0The\u00a0case for optimism in uncertain times, I had to read it.<\/p>\n

The author makes a great point when he\u00a0states, \u201cMany influential figures have argued, correctly, I think, that long-term optimism is not just descriptive, it\u2019s generative: it helps to\u00a0shape a better future by motivating the search for solutions.\u201d In the article, the author references a book,\u00a0A Century of\u00a0Plenty\u00a0written by several McKinsey authors. \u201c[The authors] \u2026argue that sustained growth is good, that there is enough for all, that it\u2019s up to us to build the future, and that how we think and talk about the future really matters.\u201d<\/p>\n

Progress is uneven,\u00a0unpredictable\u00a0and driven by innovation. And innovation was the primary reason for optimism in our Sentiment Index.\u00a0\u00a0The article concludes\u00a0\u201cAgain and again, optimists have been on the right side of history. Optimism keeps us moving forward.\u201d Even after\u00a0some have\u00a0had\u00a0slow\u00a0quarter.
\n
\nBob Jones<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

We recently published the animal health industry\u2019s first\u00a0Sentiment Index\u00a0and the respondents\u2019\u00a0sentiment for 2026 was \u201ccautiously optimistic.\u201d But after watching the stock\u00a0market\u2019s\u00a0response to Zoetis\u2019s 1Q performance and their updated full year outlook,\u00a0perhaps the\u00a0sentiment\u00a0could turn pessimistic. So, I thought I would try to find some optimism for you this week. Here are the 1Q 2026 growth rates (corrected for exchange) for the animal health businesses in the companies that have reported so far: Of these 13 companies, 9 of them are at or above the 5-6% long term average animal health industry growth rates.\u00a0So,\u00a0when I saw a recent article from McKinsey,\u00a0The\u00a0case for optimism in uncertain times, I had to read it. The author makes a great point when he\u00a0states, \u201cMany influential figures have argued, correctly, I think, that long-term optimism is not just descriptive, it\u2019s generative: it helps to\u00a0shape a better future by motivating the search for solutions.\u201d In the article, the author references a book,\u00a0A Century of\u00a0Plenty\u00a0written by several McKinsey authors. \u201c[The authors] \u2026argue that sustained growth is good, that there is enough for all, that it\u2019s up to us to build the future, and that how we think and talk about the future really matters.\u201d Progress is uneven,\u00a0unpredictable\u00a0and driven by innovation. And innovation was the primary reason for optimism in our Sentiment Index.\u00a0\u00a0The article concludes\u00a0\u201cAgain and again, optimists have been<\/p>\n

View Full Post<\/a><\/div>\n

;<\/p>\n","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[43],"tags":[],"class_list":["post-36627","post","type-post","status-publish","format-standard","hentry","category-viewpoints"],"acf":[],"yoast_head":"\nNews from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/zh\/brakke-viewpoint-may-15-2026\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"We recently published the animal health industry\u2019s first\u00a0Sentiment Index\u00a0and the respondents\u2019\u00a0sentiment for 2026 was \u201ccautiously optimistic.\u201d But after watching the stock\u00a0market\u2019s\u00a0response to Zoetis\u2019s 1Q performance and their updated full year outlook,\u00a0perhaps the\u00a0sentiment\u00a0could turn pessimistic. So, I thought I would try to find some optimism for you this week. Here are the 1Q 2026 growth rates (corrected for exchange) for the animal health businesses in the companies that have reported so far: Of these 13 companies, 9 of them are at or above the 5-6% long term average animal health industry growth rates.\u00a0So,\u00a0when I saw a recent article from McKinsey,\u00a0The\u00a0case for optimism in uncertain times, I had to read it. The author makes a great point when he\u00a0states, \u201cMany influential figures have argued, correctly, I think, that long-term optimism is not just descriptive, it\u2019s generative: it helps to\u00a0shape a better future by motivating the search for solutions.\u201d In the article, the author references a book,\u00a0A Century of\u00a0Plenty\u00a0written by several McKinsey authors. \u201c[The authors] \u2026argue that sustained growth is good, that there is enough for all, that it\u2019s up to us to build the future, and that how we think and talk about the future really matters.\u201d Progress is uneven,\u00a0unpredictable\u00a0and driven by innovation. And innovation was the primary reason for optimism in our Sentiment Index.\u00a0\u00a0The article concludes\u00a0\u201cAgain and again, optimists have beenView Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/zh\/brakke-viewpoint-may-15-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-15T13:24:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/brakkeconsulting.com\/wp-content\/uploads\/2026\/05\/Viewpoint-5.15.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"519\" \/>\n\t<meta property=\"og:image:height\" content=\"164\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amanda McDavid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amanda McDavid\" 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\u7684\u65b0\u95fb","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brakkeconsulting.com\/zh\/brakke-viewpoint-may-15-2026\/","og_locale":"zh_CN","og_type":"article","og_title":"News from Brakke Consulting","og_description":"We recently published the animal health industry\u2019s first\u00a0Sentiment Index\u00a0and the respondents\u2019\u00a0sentiment for 2026 was \u201ccautiously optimistic.\u201d But after watching the stock\u00a0market\u2019s\u00a0response to Zoetis\u2019s 1Q performance and their updated full year outlook,\u00a0perhaps the\u00a0sentiment\u00a0could turn pessimistic. 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