{"id":24049,"date":"2014-03-27T12:51:17","date_gmt":"2014-03-27T18:51:17","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=24049"},"modified":"2018-04-16T10:56:19","modified_gmt":"2018-04-16T15:56:19","slug":"24049","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/zh\/24049\/","title":{"rendered":"Brakke \u7684\u65b0\u5168\u7403\u9a6c\u5339\u5e02\u573a\u7814\u7a76"},"content":{"rendered":"<p>\u9a6c\u4e3b\u4eec\u4f1a\u8d2d\u4e70\u54ea\u4e9b\u4ea7\u54c1\u548c\u54c1\u724c\uff1f\u8d2d\u4e70\u9891\u7387\u5982\u4f55\uff1f\u4ece\u8c01\u90a3\u91cc\u8d2d\u4e70\uff1f\u4ed6\u4eec\u82b1\u4e86\u591a\u5c11\u94b1\uff1f\u8c01\u548c\u4ec0\u4e48\u5f71\u54cd\u4e86\u4ed6\u4eec\u9009\u62e9\u60a8\u7684\u4ea7\u54c1\u7c7b\u522b\uff1f\u4e0d\u540c\u56fd\u5bb6\u7684\u8d2d\u4e70\u884c\u4e3a\u6709\u4f55\u4e0d\u540c\uff1f\u60a8\u7684\u5e02\u573a\u4efd\u989d\u4e0e\u7ade\u4e89\u5bf9\u624b\u76f8\u6bd4\u5982\u4f55\uff1f<\/p>\n<p>\u60a8\u5c06\u4ece\u4e00\u9879\u65b0\u7814\u7a76\u300a\u5168\u7403\u9a6c\u5339\u52a8\u7269\u5065\u5eb7\u5e02\u573a\u300b\u4e2d\u4e86\u89e3\u5230\u8fd9\u4e9b\u95ee\u9898\u7684\u7b54\u6848\uff0c\u8be5\u7814\u7a76\u5bf9\u4e03\u4e2a\u4e3b\u8981\u517b\u9a6c\u56fd\u5bb6\u7684\u9a6c\u4e3b\u8d2d\u4e70\u548c\u51b3\u7b56\u884c\u4e3a\u8fdb\u884c\u4e86\u5168\u9762\u7814\u7a76\u3002\u8fd9\u4e9b\u56fd\u5bb6\u5305\u62ec\u6fb3\u5927\u5229\u4e9a\u3001\u5df4\u897f\u3001\u52a0\u62ff\u5927\u3001\u6cd5\u56fd\u3001\u5fb7\u56fd\u3001\u897f\u73ed\u7259\u548c\u82f1\u56fd\u3002<\/p>\n<p>\u8fd9\u9879\u65b0\u7684\u5168\u7403\u7814\u7a76\u662f\u5bf9\u6700\u8fd1\u53d1\u5e03\u7684\u6db5\u76d6\u7f8e\u56fd\u5e02\u573a\u7684\u9a6c\u5339\u5e02\u573a\u5927\u578b\u7814\u7a76\u7684\u5b8c\u7f8e\u8865\u5145\u3002<\/p>\n<p>\u8fd9\u9879\u5168\u7403\u7814\u7a76\u5c06\u4e8e 5 \u6708\u5f00\u59cb\uff0c\u5e76\u4e8e 8 \u6708 15 \u65e5\u5b8c\u6210\u3002\u5728 4 \u6708 15 \u65e5\u4e4b\u524d\u8ba2\u8d2d\u5e76\u63d0\u524d\u4ed8\u6b3e\u7684\u516c\u53f8\u53ef\u4eab\u53d7 $1,000 \u7684\u65e9\u671f\u8ba2\u8d2d\u6298\u6263\u3002\u63d0\u524d\u8d2d\u4e70\u8005\u8fd8\u6709\u673a\u4f1a\u5728\u5f00\u59cb\u7814\u7a76\u4e4b\u524d\u67e5\u770b\u95ee\u5377\u548c\u54c1\u724c\u5217\u8868\u3002\u8d2d\u4e70 2014 \u5e74\u9a6c\u5339\u5e02\u573a\u5927\u578b\u7814\u7a76\u7684\u516c\u53f8\u5c06\u5728\u5168\u7403\u7814\u7a76\u4e2d\u83b7\u5f97\u989d\u5916\u7684 $1,000 \u6298\u6263\u3002\u51fa\u7248\u540e\uff0c\u65b0\u8ba2\u9605\u8005\u8d2d\u4e70\u8fd9\u9879\u7814\u7a76\u7684\u4ef7\u683c\u4e3a $29,000\u3002<\/p>\n<p>\u8be5\u62a5\u544a\u4ee5\u6bcf\u4e2a\u56fd\u5bb6 100 \u5230 200 \u540d\u9a6c\u4e3b\u7684\u6837\u672c\u4e3a\u57fa\u7840\uff0c\u7814\u7a76\u4e86\u6309\u54c1\u724c\u548c\u9500\u552e\u70b9\u7c7b\u578b\uff08\u5305\u62ec\u517d\u533b\u3001\u4e92\u8054\u7f51\u548c\u76ee\u5f55\u4f9b\u5e94\u5546\u4ee5\u53ca\u5b9e\u4f53\u96f6\u552e\u5e97\uff09\u5212\u5206\u7684\u8d2d\u4e70\u9891\u7387\u3002<\/p>\n<p><strong>\u6309\u54c1\u724c\u8d2d\u4e70\u3002<\/strong>&nbsp; \u8be5\u7814\u7a76\u8ffd\u8e2a\u4e86\u4ee5\u4e0b\u7c7b\u522b\u4e2d\u5404\u4e2a\u54c1\u724c\u7684\u8d2d\u4e70\u60c5\u51b5\uff1a<\/p>\n<p>&nbsp;\u2022 \u9a71\u866b\u836f<br \/>\n&nbsp;\u2022 \u6606\u866b\u9632\u6cbb<br \/>\n&nbsp;\u2022 \u643d\u5242\u3001\u5176\u4ed6\u808c\u8089\u6cbb\u7597<br \/>\n&nbsp;\u2022 \u8054\u5408\u6cbb\u7597<br \/>\n&nbsp;\u2022 \u6e83\u75a1\u9884\u9632\u548c\u6cbb\u7597<br \/>\n&nbsp;\u2022 \u4f24\u53e3\u62a4\u7406<br \/>\n&nbsp;\u2022 \u75ab\u82d7<br \/>\n&nbsp;\u2022 \u75bc\u75db\u7ba1\u7406\u3001\u5176\u4ed6\u836f\u7269<br \/>\n&nbsp;<br \/>\n\u8be5\u7814\u7a76\u8fd8\u6d4b\u91cf\u4e86\u51fa\u7248\u7269\u3001\u7f51\u7ad9\u3001\u793e\u4ea4\u5a92\u4f53\u548c\u76ee\u5f55\u7684\u5229\u7528\u7387\uff0c\u5e76\u63d0\u4f9b\u4e86\u6709\u5173\u9a6c\u4e3b\u4eba\u53e3\u7edf\u8ba1\u7684\u4fe1\u606f\u3002<\/p>\n<p>\u7b80\u800c\u8a00\u4e4b\uff0cBrakke \u548c Ipsos \u7684\u300a\u5168\u7403\u9a6c\u79d1\u52a8\u7269\u4fdd\u5065\u5e02\u573a\u300b\u5bf9\u4e8e\u4efb\u4f55\u4e3a\u5168\u7403\u9a6c\u79d1\u52a8\u7269\u884c\u4e1a\u63d0\u4f9b\u4ea7\u54c1\u6216\u670d\u52a1\u6216\u8ba1\u5212\u5728\u672a\u6765\u63d0\u4f9b\u4ea7\u54c1\u6216\u670d\u52a1\u7684\u516c\u53f8\u6765\u8bf4\u90fd\u662f\u4e00\u4e2a\u6709\u4ef7\u503c\u7684\u5de5\u5177\u3002&nbsp;<\/p>\n<p>\u5982\u9700\u4e86\u89e3\u66f4\u591a\u4fe1\u606f\uff0c\u8bf7\u8054\u7cfb\uff1a&nbsp;<\/p>\n<p>John Volk\uff0c\u9ad8\u7ea7\u987e\u95ee\uff0cBrakke Consulting\uff0cInc.854 W. Belden Ave.\uff0c\u829d\u52a0\u54e5\uff0cIL 60614\uff1b(773) 327-4941\uff1b\u6216Colin Siren\uff0c\u526f\u603b\u88c1\uff0c\u76ca\u666e\u7d22\u519c\u4e1a\u4e0e\u52a8\u7269\u5065\u5eb7\uff0c100 Stone Road West\uff0cSuite 303\uff0c\u572d\u5c14\u592b\uff0cON\uff0cN1G 5L3\uff1b(519) 780-4703\u3002<br \/>\n&nbsp;<\/p>\n<p>Brakke Consulting, Inc. \u662f\u4e00\u5bb6\u603b\u90e8\u4f4d\u4e8e\u8fbe\u62c9\u65af\u7684\u7ba1\u7406\u54a8\u8be2\u516c\u53f8\uff0c\u4e13\u95e8\u4ece\u4e8b\u52a8\u7269\u5065\u5eb7\u548c\u8425\u517b\u884c\u4e1a\u3002\u76ca\u666e\u7d22\u519c\u4e1a\u4e0e\u52a8\u7269\u5065\u5eb7\u516c\u53f8\u662f\u4e00\u5bb6\u9886\u5148\u7684\u5168\u7403\u5e02\u573a\u7814\u7a76\u516c\u53f8\uff0c\u4e13\u6ce8\u4e8e\u52a8\u7269\u5065\u5eb7\u548c\u8425\u517b\u3002 <br \/>\n&nbsp;<br \/>\n\u5982\u679c\u8ba2\u9605\u4eba\u6570\u4e0d\u8db3\uff0cBrakke \u548c Ipsos \u4fdd\u7559\u63a8\u8fdf\u6216\u53d6\u6d88\u7814\u7a76\u7684\u6743\u5229\u3002<\/p>\n<p><a target=\"_blank\" href=\"\/zh\/files\/press_releases\/3-27-14_Equine_Global_Mkt_Study_NR.pdf\/\">\u6253\u5370\u7248\u672c<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>\u9a6c\u4e3b\u8d2d\u4e70\u54ea\u4e9b\u4ea7\u54c1\u548c\u54c1\u724c\uff1f\u8d2d\u4e70\u9891\u7387\u5982\u4f55\uff1f\u4ece\u8c01\u90a3\u91cc\u8d2d\u4e70\uff1f\u4ed6\u4eec\u82b1\u4e86\u591a\u5c11\u94b1\uff1f\u8c01\u548c\u4ec0\u4e48\u5f71\u54cd\u4e86\u4ed6\u4eec\u9009\u62e9\u60a8\u7684\u4ea7\u54c1\u7c7b\u522b\u7684\u51b3\u7b56\uff1f\u4e0d\u540c\u56fd\u5bb6\u7684\u8d2d\u4e70\u884c\u4e3a\u6709\u4f55\u4e0d\u540c\uff1f\u60a8\u7684\u5e02\u573a\u4efd\u989d\u4e0e\u7ade\u4e89\u5bf9\u624b\u76f8\u6bd4\u5982\u4f55\uff1f\u60a8\u5c06\u4ece\u4e00\u9879\u65b0\u7814\u7a76\u300a\u5168\u7403\u9a6c\u5339\u52a8\u7269\u4fdd\u5065\u5e02\u573a\u300b\u4e2d\u4e86\u89e3\u8fd9\u4e9b\u95ee\u9898\u7684\u7b54\u6848\u4ee5\u53ca\u66f4\u591a\u4fe1\u606f\uff0c\u8be5\u7814\u7a76\u5bf9\u4e03\u4e2a\u4e3b\u8981\u9a6c\u5339\u62e5\u6709\u56fd\u7684\u9a6c\u4e3b\u8d2d\u4e70\u548c\u51b3\u7b56\u884c\u4e3a\u8fdb\u884c\u4e86\u5168\u9762\u7814\u7a76\u3002\u8fd9\u4e9b\u56fd\u5bb6\u5305\u62ec\u6fb3\u5927\u5229\u4e9a\u3001\u5df4\u897f\u3001\u52a0\u62ff\u5927\u3001\u6cd5\u56fd\u3001\u5fb7\u56fd\u3001\u897f\u73ed\u7259\u548c\u82f1\u56fd\u3002\u8fd9\u9879\u65b0\u7684\u5168\u7403\u7814\u7a76\u662f\u5bf9\u6700\u8fd1\u53d1\u5e03\u7684\u6db5\u76d6\u7f8e\u56fd\u5e02\u573a\u7684\u300a\u9a6c\u5339\u5e02\u573a\u5927\u578b\u7814\u7a76\u300b\u7684\u5b8c\u7f8e\u8865\u5145\u3002\u5168\u7403\u7814\u7a76\u5c06\u4e8e 5 \u6708\u8fdb\u884c\uff0c\u5e76\u4e8e 8 \u6708 15 \u65e5\u5b8c\u6210\u3002\u5728 4 \u6708 15 \u65e5\u4e4b\u524d\u8ba2\u8d2d\u5e76\u63d0\u524d\u4ed8\u6b3e\u7684\u516c\u53f8\u53ef\u83b7\u5f97 $1,000 \u7684\u65e9\u671f\u8ba2\u8d2d\u6298\u6263\u3002\u63d0\u524d\u8d2d\u4e70\u8005\u8fd8\u6709\u673a\u4f1a\u5728\u8fdb\u884c\u7814\u7a76\u4e4b\u524d\u67e5\u770b\u95ee\u5377\u548c\u54c1\u724c\u5217\u8868\u3002\u8d2d\u4e70 2014 \u5e74\u9a6c\u5339\u5e02\u573a\u5927\u578b\u7814\u7a76\u7684\u516c\u53f8\u5c06\u5728\u5168\u7403\u7814\u7a76\u4e2d\u83b7\u5f97\u989d\u5916\u7684 $1,000 \u6298\u6263\u3002\u51fa\u7248\u540e\uff0c\u65b0\u8ba2\u9605\u8005\u8d2d\u4e70\u8be5\u7814\u7a76\u7684\u4ef7\u683c\u4e3a $29,000\u3002\u8be5\u62a5\u544a\u57fa\u4e8e\u6bcf\u4e2a\u56fd\u5bb6 100 \u5230 200 \u540d\u9a6c\u4e3b\u7684\u6837\u672c\uff0c\u7814\u7a76\u4e86\u6309\u54c1\u724c\u548c\u6309\u9500\u552e\u70b9\u7c7b\u578b\uff08\u5305\u62ec\u517d\u533b\u3001\u4e92\u8054\u7f51\u548c\u76ee\u5f55\u4f9b\u5e94\u5546\u4ee5\u53ca\u5b9e\u4f53\u96f6\u552e\u5e97\uff09\u5212\u5206\u7684\u8d2d\u4e70\u9891\u7387\u3002\u6309\u54c1\u724c\u5212\u5206\u7684\u8d2d\u4e70\u60c5\u51b5\u3002&nbsp;<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/zh\/24049\/\" class=\"view-full-post-btn\">\u67e5\u770b\u5b8c\u6574\u6587\u7ae0<\/a><\/div>\n<p>;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[],"class_list":["post-24049","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/zh\/24049\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"What products and brands do horse owners buy?&nbsp; How often?&nbsp; From whom?&nbsp; How much do they spend?&nbsp; Who and what influences their decisions for your product category?&nbsp; How does purchasing behavior vary from country to country?&nbsp; How your market share compare to your competitors&rsquo;? You will learn the answers to these questions and more from a new study, the Global Equine Animal Health Market, a comprehensive study of horse owner buying and decision-making behavior in seven major horse-owning countries.&nbsp; Countries include Australia, Brazil, Canada, France, Germany, Spain and UK. This new global study is the perfect complement to the recently published Equine Market MegaStudy covering the US market. The global study will be fielded in May, with completion by Aug. 15.&nbsp; Companies that order by April 15 and pay in advance receive a $1,000 early-order discount.&nbsp; Advance purchasers also have an opportunity to review the questionnaire and brand lists prior to fielding the study. Companies that purchased the 2014 Equine Market MegaStudy will receive an additional $1,000 discount on the global study.&nbsp; Upon publication, the price of the study to new subscribers is $29,000. Based on samples of 100 to 200 horse owners per country, the report examines purchasing frequency by brand and by type of outlet, including veterinarians, Internet and catalog suppliers, and brick-and-mortar retail outlets. 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You will learn the answers to these questions and more from a new study, the Global Equine Animal Health Market, a comprehensive study of horse owner buying and decision-making behavior in seven major horse-owning countries.&nbsp; Countries include Australia, Brazil, Canada, France, Germany, Spain and UK. This new global study is the perfect complement to the recently published Equine Market MegaStudy covering the US market. The global study will be fielded in May, with completion by Aug. 15.&nbsp; Companies that order by April 15 and pay in advance receive a $1,000 early-order discount.&nbsp; Advance purchasers also have an opportunity to review the questionnaire and brand lists prior to fielding the study. Companies that purchased the 2014 Equine Market MegaStudy will receive an additional $1,000 discount on the global study.&nbsp; Upon publication, the price of the study to new subscribers is $29,000. 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