{"version":"1.0","provider_name":"Brakke\u54a8\u8be2\u7f51\u7ad9","provider_url":"https:\/\/brakkeconsulting.com\/zh","title":"News from Brakke Consulting","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"hywdBhQ9Ov\"><a href=\"https:\/\/brakkeconsulting.com\/zh\/23935\/\">Brakke Consulting \u548c Trone Brand Energy \u53d1\u5e03\u5ba0\u7269\u836f\u54c1\u5e02\u573a\u7814\u7a76\u62a5\u544a<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/brakkeconsulting.com\/zh\/23935\/embed\/#?secret=hywdBhQ9Ov\" width=\"600\" height=\"338\" title=\"\u300a\u5e03\u62c9\u514b\u54a8\u8be2\u516c\u53f8\u548cTrone Brand Energy\u8054\u5408\u53d1\u5e03\u7684\u5ba0\u7269\u836f\u54c1\u5e02\u573a\u7814\u7a76\u62a5\u544a\u300b\u2014\u2014\u5e03\u62c9\u514b\u54a8\u8be2\u516c\u53f8\u7f51\u7ad9\" data-secret=\"hywdBhQ9Ov\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/brakkeconsulting.com\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>","description":"Brakke Consulting, Inc. and Trone Brand Energy today announced the publication of a new report documenting the changes in the pharmaceutical buying behavior of pet owners.&nbsp; The comprehensive Pet Pharmaceutical Market Study includes quantitative surveys of U.S. pet owners, companion animal veterinarians, and pharmacists.&nbsp; The study also contains qualitative interviews with key industry stakeholders, together giving a predictable picture of the future. Among the key findings, the study identified: &bull;&nbsp;Which segments of pet owners have already modified their buying behavior for pet pharmaceuticals &bull;&nbsp;How many pet owners plan to change in the future &bull;&nbsp;What pet owners expect from their veterinarian &bull;&nbsp;The implications of veterinarians resisting those pet owner expectations &#8220;Changes to the pet pharmaceutical marketplace will present opportunities and challenges to virtually all segments of the companion animal health industry,&rdquo; said Ron Brakke, president of Brakke Consulting. &ldquo;Addressing the challenges now will allow the industry to capitalize on the opportunities, not become victims of the change.&rdquo; &ldquo;We were able to identify the early movers of the new pharmaceutical distribution model and the important position they occupy in the veterinary-client relationship,&rdquo; said Doug Barton, president of Trone Brand Energy. &ldquo;The coming changes will definitely impact veterinary practices, as well as impact pharmaceutical companies and retail channels. How industry and veterinarians react in the near term will determine how much the shiftView Full Post;"}