{"id":34849,"date":"2025-05-16T06:55:49","date_gmt":"2025-05-16T12:55:49","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=34849"},"modified":"2025-05-16T06:55:49","modified_gmt":"2025-05-16T12:55:49","slug":"brakke-viewpoint-may-16-2025","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-may-16-2025\/","title":{"rendered":"Mirante de Brakke, 16 de maio de 2025"},"content":{"rendered":"<p>Esta semana, participei da confer\u00eancia sobre Inova\u00e7\u00e3o em Sa\u00fade Animal e Nutri\u00e7\u00e3o em Boston. Esta foi minha segunda visita ao evento de sa\u00fade animal da Kisaco aqui nos EUA e pensei em destacar um dos pain\u00e9is de discuss\u00e3o sobre o qual, na minha opini\u00e3o, a maioria de n\u00f3s ainda n\u00e3o refletiu sobre as consequ\u00eancias da sua ado\u00e7\u00e3o.<\/p>\n<p>O t\u00edtulo do painel de discuss\u00e3o foi &quot;IA em Cl\u00ednicas Veterin\u00e1rias \u2013 Impacto na Produtividade, Engajamento do Cliente, Qualidade do Atendimento (Tomada de Decis\u00e3o Cl\u00ednica) e Receita&quot;. \u00c9 muita coisa para abordar em 30 minutos. Um dos palestrantes, Adam Little, Presidente da Exponential Animal Health, Inc., disse algo que realmente me chamou a aten\u00e7\u00e3o: &quot;...em breve, a cl\u00ednica veterin\u00e1ria que n\u00e3o usar IA fornecer\u00e1 atendimento abaixo do padr\u00e3o&quot;. Ele prosseguiu dizendo que a IA permitir\u00e1 que os veterin\u00e1rios fa\u00e7am coisas que prefeririam fazer e reiterou a rapidez com que a IA mudar\u00e1 a qualidade do atendimento.<\/p>\n<p>O que est\u00e1 acontecendo na medicina humana est\u00e1 se refletindo na medicina veterin\u00e1ria. A IA aprimorar\u00e1 os diagn\u00f3sticos m\u00e9dicos, aprimorando a gera\u00e7\u00e3o de imagens, prevendo riscos, analisando patologias e processando dados cl\u00ednicos. Ela ser\u00e1 integrada \u00e0 forma como os veterin\u00e1rios cuidam dos animais de estima\u00e7\u00e3o e, provavelmente, ser\u00e1 uma &quot;segunda opini\u00e3o&quot; para os veterin\u00e1rios. Os modelos de linguagem de grande porte utilizados, como os da Open AI e da XAI, continuar\u00e3o a melhorar o desempenho e a precis\u00e3o \u00e0 medida que forem aprimorados. Podemos estar passando por uma fase de fadiga da IA, mas precisamos continuar pensando em como nosso setor est\u00e1 prestes a mudar.<\/p>\n<p><em>Bob Jones<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Esta semana, participei da confer\u00eancia Animal Health and Nutrition Innovation em Boston. Esta foi minha segunda visita ao evento de sa\u00fade animal da Kisaco aqui nos EUA e pensei em destacar um dos pain\u00e9is de discuss\u00e3o sobre o qual, na minha opini\u00e3o, a maioria de n\u00f3s ainda n\u00e3o refletiu sobre as consequ\u00eancias de sua ado\u00e7\u00e3o. O t\u00edtulo do painel foi &quot;IA em Cl\u00ednicas Veterin\u00e1rias \u2013 Impacto na Produtividade, Engajamento do Cliente, Qualidade do Atendimento (Tomada de Decis\u00e3o Cl\u00ednica) e Receita&quot;. \u00c9 muita coisa para abordar em 30 minutos. Um dos palestrantes, Adam Little, Presidente da Exponential Animal Health, Inc., disse algo que realmente me chamou a aten\u00e7\u00e3o: &quot;...em breve, a cl\u00ednica veterin\u00e1ria que n\u00e3o usar IA fornecer\u00e1 atendimento abaixo do padr\u00e3o&quot;. Ele prosseguiu afirmando que a IA permitir\u00e1 que os veterin\u00e1rios fa\u00e7am coisas que preferem fazer e reiterou a rapidez com que a IA mudar\u00e1 a qualidade do atendimento. O que est\u00e1 acontecendo na medicina humana est\u00e1 se refletindo na medicina veterin\u00e1ria. A IA aprimorar\u00e1 os diagn\u00f3sticos m\u00e9dicos, aprimorando a imagem, prevendo riscos, analisando patologias e processando dados cl\u00ednicos. Ela ser\u00e1 integrada \u00e0 forma como os veterin\u00e1rios prestam cuidados aos animais de estima\u00e7\u00e3o e, provavelmente, ser\u00e1 uma &quot;segunda opini\u00e3o&quot; para os veterin\u00e1rios. Os modelos de linguagem de grande porte utilizados, como os da Open AI e da XAI, continuar\u00e3o a melhorar o desempenho e a precis\u00e3o \u00e0 medida que forem aprimorados e aprimorados. Podemos estar...<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-may-16-2025\/\" class=\"view-full-post-btn\">Ver postagem completa<\/a><\/div>\n<p>;<\/p>","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[43],"tags":[],"class_list":["post-34849","post","type-post","status-publish","format-standard","hentry","category-viewpoints"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-may-16-2025\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"This week I attended the Animal Health and Nutrition Innovation conference in Boston.\u00a0 This was my second trip to Kisaco\u2019s animal health event here in the US and I thought I would highlight one of the panel discussions that I felt most of us haven\u2019t thought through the consequences of its adoption. The title of the panel discussion was \u201cAI in Veterinary Practices \u2013 Impact on Productivity, Client Engagement, Quality of Care (Clinical Decision Making) and Revenue.\u00a0 That\u2019s a lot to cover in 30 minutes. One of the panelists, Adam Little, President, Exponential Animal Health, Inc., said something that really caught my attention, \u201c\u2026soon, the veterinary clinic that doesn\u2019t use AI will provide substandard care.\u201d\u00a0 He went on to say that AI will allow veterinarians to do things they would rather do and reiterated how fast AI will change the quality of care. What\u2019s happening in human medicine is coming over to veterinary medicine.\u00a0 AI will improve medical diagnoses by enhancing imaging, predicting risks, analyzing pathology and processing clinical data.\u00a0 It will be integrated into how veterinarians provide care to pets and more likely will be a \u201csecond opinion\u201d for veterinarians. The large language models used, like those from Open ai and Xai, will continue to improve performance and accuracy as they are better and better trained.\u00a0 We might beView Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-may-16-2025\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-16T12:55:49+00:00\" \/>\n<meta name=\"author\" content=\"Amanda McDavid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amanda McDavid\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/\"},\"author\":{\"name\":\"Amanda McDavid\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\"},\"headline\":\"Brakke Viewpoint May 16, 2025\",\"datePublished\":\"2025-05-16T12:55:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/\"},\"wordCount\":247,\"articleSection\":[\"Viewpoints\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/\",\"url\":\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/\",\"name\":\"News from Brakke Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#website\"},\"datePublished\":\"2025-05-16T12:55:49+00:00\",\"author\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\"},\"breadcrumb\":{\"@id\":\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brakkeconsulting.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Brakke Viewpoint May 16, 2025\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brakkeconsulting.com\/#website\",\"url\":\"https:\/\/brakkeconsulting.com\/\",\"name\":\"Brakke Consulting Website\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brakkeconsulting.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\",\"name\":\"Amanda McDavid\",\"url\":\"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Not\u00edcias da Brakke Consulting","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-may-16-2025\/","og_locale":"pt_PT","og_type":"article","og_title":"News from Brakke Consulting","og_description":"This week I attended the Animal Health and Nutrition Innovation conference in Boston.\u00a0 This was my second trip to Kisaco\u2019s animal health event here in the US and I thought I would highlight one of the panel discussions that I felt most of us haven\u2019t thought through the consequences of its adoption. The title of the panel discussion was \u201cAI in Veterinary Practices \u2013 Impact on Productivity, Client Engagement, Quality of Care (Clinical Decision Making) and Revenue.\u00a0 That\u2019s a lot to cover in 30 minutes. One of the panelists, Adam Little, President, Exponential Animal Health, Inc., said something that really caught my attention, \u201c\u2026soon, the veterinary clinic that doesn\u2019t use AI will provide substandard care.\u201d\u00a0 He went on to say that AI will allow veterinarians to do things they would rather do and reiterated how fast AI will change the quality of care. What\u2019s happening in human medicine is coming over to veterinary medicine.\u00a0 AI will improve medical diagnoses by enhancing imaging, predicting risks, analyzing pathology and processing clinical data.\u00a0 It will be integrated into how veterinarians provide care to pets and more likely will be a \u201csecond opinion\u201d for veterinarians. The large language models used, like those from Open ai and Xai, will continue to improve performance and accuracy as they are better and better trained.\u00a0 We might beView Full Post;","og_url":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-may-16-2025\/","og_site_name":"Brakke Consulting Website","article_published_time":"2025-05-16T12:55:49+00:00","author":"Amanda McDavid","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Amanda McDavid","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/#article","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/"},"author":{"name":"Amanda McDavid","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"headline":"Brakke Viewpoint May 16, 2025","datePublished":"2025-05-16T12:55:49+00:00","mainEntityOfPage":{"@id":"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/"},"wordCount":247,"articleSection":["Viewpoints"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/","url":"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/","name":"Not\u00edcias da Brakke Consulting","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/#website"},"datePublished":"2025-05-16T12:55:49+00:00","author":{"@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"breadcrumb":{"@id":"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brakkeconsulting.com\/ja\/brakke-viewpoint-may-16-2025\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brakkeconsulting.com\/"},{"@type":"ListItem","position":2,"name":"Brakke Viewpoint May 16, 2025"}]},{"@type":"WebSite","@id":"https:\/\/brakkeconsulting.com\/#website","url":"https:\/\/brakkeconsulting.com\/","name":"Site da Brakke Consulting","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brakkeconsulting.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615","name":"Amanda McDavid","url":"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/"}]}},"_links":{"self":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/comments?post=34849"}],"version-history":[{"count":1,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34849\/revisions"}],"predecessor-version":[{"id":34851,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34849\/revisions\/34851"}],"wp:attachment":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/media?parent=34849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/categories?post=34849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/tags?post=34849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}