{"id":34192,"date":"2024-10-25T10:39:54","date_gmt":"2024-10-25T16:39:54","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=34192"},"modified":"2024-10-25T10:39:54","modified_gmt":"2024-10-25T16:39:54","slug":"brakke-viewpoint-october-25-2024","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-25-2024\/","title":{"rendered":"Mirante de Brakke 25 de outubro de 2024"},"content":{"rendered":"<p>Finalmente, a temporada de elei\u00e7\u00f5es chegou. Mas para nerds de finan\u00e7as como eu, a temporada de ganhos tamb\u00e9m chegou, com os relat\u00f3rios de lucros corporativos do 3T24 come\u00e7ando no in\u00edcio de novembro. Ser\u00e1 muito interessante ver n\u00e3o apenas o que as empresas t\u00eam a dizer sobre os resultados do terceiro trimestre, mas quais sinais elas enviam para o resto de 2024 e 2025.<\/p>\n<p>Recentemente, vi alguns dados da Vetsource que indicam que, at\u00e9 o final de setembro, o tr\u00e1fego de pedestres na cl\u00ednica veterin\u00e1ria caiu -1,81 TP3T em rela\u00e7\u00e3o a 2023. No entanto, no n\u00edvel da cl\u00ednica, as receitas aumentaram em +3,11 TP3T, indicando uma continua\u00e7\u00e3o de s\u00f3lida contribui\u00e7\u00e3o de pre\u00e7o.<\/p>\n<p>No espa\u00e7o dos animais de companhia, a inova\u00e7\u00e3o \u00e9 o impulsionador mais cr\u00edtico do crescimento. A Elanco, por exemplo, est\u00e1 prestes a entrar em uma onda de novos lan\u00e7amentos de produtos em alguns dos maiores segmentos de mercado, incluindo pulgas\/carrapatos\/verme do cora\u00e7\u00e3o (F\/T\/HW) e dermatologia. A BI lan\u00e7ou recentemente o NexGard Plus nos EUA. O crescimento da Zoetis em F\/T\/HW, dermatologia e osteoartrite \u00e9 incompar\u00e1vel e a Merck recebeu aprova\u00e7\u00e3o na Europa\/Austr\u00e1lia na pr\u00f3xima onda de inova\u00e7\u00e3o F\/T com um produto injet\u00e1vel de a\u00e7\u00e3o prolongada. Todas essas terapias v\u00eam com etiquetas de pre\u00e7os mais altas.<\/p>\n<p>Essa inova\u00e7\u00e3o ser\u00e1 suficiente para continuar a impulsionar o crescimento? Esses produtos, especialmente os injet\u00e1veis e os produtos de anticorpos monoclonais, levar\u00e3o os donos de animais de estima\u00e7\u00e3o de volta \u00e0 cl\u00ednica ou os pre\u00e7os aumentados finalmente criar\u00e3o um ponto de ruptura para os consumidores? Devemos ter um vislumbre disso quando os lucros do 3T e as proje\u00e7\u00f5es para 2024\/2025 forem comunicados.<\/p>\n<p><em>Randy Freides<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Finalmente, a temporada de elei\u00e7\u00f5es chegou. Mas para nerds de finan\u00e7as como eu, a temporada de ganhos tamb\u00e9m chegou, com os relat\u00f3rios de lucros corporativos do 3T24 come\u00e7ando no in\u00edcio de novembro. Ser\u00e1 muito interessante ver n\u00e3o apenas o que as empresas t\u00eam a dizer sobre os resultados do terceiro trimestre, mas quais sinais elas enviar\u00e3o para o resto de 2024 e 2025. Recentemente, vi alguns dados da Vetsource que indicam que at\u00e9 o final de setembro, o tr\u00e1fego de pedestres na cl\u00ednica veterin\u00e1ria caiu em -1,8% em rela\u00e7\u00e3o a 2023. No entanto, no n\u00edvel da cl\u00ednica, as receitas aumentaram em +3,1%, indicando uma continua\u00e7\u00e3o de contribui\u00e7\u00e3o s\u00f3lida de pre\u00e7o. No espa\u00e7o dos animais de companhia, a inova\u00e7\u00e3o \u00e9 o impulsionador mais cr\u00edtico do crescimento. A Elanco, por exemplo, est\u00e1 prestes a entrar em uma onda de lan\u00e7amentos de novos produtos em alguns dos maiores segmentos de mercado, incluindo pulgas\/carrapatos\/verme do cora\u00e7\u00e3o (F\/T\/HW) e dermatologia. A BI lan\u00e7ou recentemente o NexGard Plus nos EUA. O crescimento da Zoetis em F\/T\/HW, dermatologia e osteoartrite \u00e9 incompar\u00e1vel e a Merck recebeu aprova\u00e7\u00e3o na Europa\/Austr\u00e1lia na pr\u00f3xima onda de inova\u00e7\u00e3o em F\/T com um produto injet\u00e1vel de a\u00e7\u00e3o prolongada. Todas essas terapias v\u00eam com pre\u00e7os mais altos. Essa inova\u00e7\u00e3o ser\u00e1 suficiente para continuar a impulsionar o crescimento? Esses produtos, especialmente os injet\u00e1veis e os produtos de anticorpos monoclonais, levar\u00e3o os donos de animais de estima\u00e7\u00e3o de volta \u00e0 cl\u00ednica ou os pre\u00e7os aumentados finalmente criar\u00e3o uma<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-25-2024\/\" class=\"view-full-post-btn\">Ver postagem completa<\/a><\/div>\n<p>;<\/p>","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[43],"tags":[],"class_list":["post-34192","post","type-post","status-publish","format-standard","hentry","category-viewpoints"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-25-2024\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"Finally, election season is upon us.\u00a0 But for finance nerds like myself, earning season is here as well with 3Q24 corporate earnings reports beginning in early November.\u00a0 It will be very interesting to see not only what the companies have to say about third quarter results but what signals they send for the rest of 2024 and 2025. I recently saw some data from Vetsource that indicates that through the end of September, foot traffic through the vet clinic is down by -1.8% vs. 2023.\u00a0 However, at the clinic level, revenues have increased by +3.1% indicating a continuation of solid price contribution. In the companion animal space, innovation is the most critical driver of growth.\u00a0 Elanco for example, is about to enter a wave of new product introductions in some of the largest market segments including flea\/tick\/heartworm (F\/T\/HW) and dermatology.\u00a0 BI recently launched NexGard Plus in the US.\u00a0 Zoetis\u2019 growth in F\/T\/HW, dermatology and osteoarthritis is unmatched and Merck has received approval in Europe\/Australia on the next wave of F\/T innovation with a long-acting injectable product.\u00a0 All of these therapies come with higher price tags. Will this innovation be enough to continue to drive growth?\u00a0 Will these products, especially the injectables and monoclonal antibody products, drive pet owners back to the clinic or will the increased prices finally create aView Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-25-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-25T16:39:54+00:00\" \/>\n<meta name=\"author\" content=\"Amanda McDavid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amanda McDavid\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/\"},\"author\":{\"name\":\"Amanda McDavid\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\"},\"headline\":\"Brakke Viewpoint October 25, 2024\",\"datePublished\":\"2024-10-25T16:39:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/\"},\"wordCount\":247,\"articleSection\":[\"Viewpoints\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/\",\"url\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/\",\"name\":\"News from Brakke Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#website\"},\"datePublished\":\"2024-10-25T16:39:54+00:00\",\"author\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\"},\"breadcrumb\":{\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brakkeconsulting.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Brakke Viewpoint October 25, 2024\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brakkeconsulting.com\/#website\",\"url\":\"https:\/\/brakkeconsulting.com\/\",\"name\":\"Brakke Consulting Website\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brakkeconsulting.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\",\"name\":\"Amanda McDavid\",\"url\":\"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Not\u00edcias da Brakke Consulting","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-25-2024\/","og_locale":"pt_PT","og_type":"article","og_title":"News from Brakke Consulting","og_description":"Finally, election season is upon us.\u00a0 But for finance nerds like myself, earning season is here as well with 3Q24 corporate earnings reports beginning in early November.\u00a0 It will be very interesting to see not only what the companies have to say about third quarter results but what signals they send for the rest of 2024 and 2025. I recently saw some data from Vetsource that indicates that through the end of September, foot traffic through the vet clinic is down by -1.8% vs. 2023.\u00a0 However, at the clinic level, revenues have increased by +3.1% indicating a continuation of solid price contribution. In the companion animal space, innovation is the most critical driver of growth.\u00a0 Elanco for example, is about to enter a wave of new product introductions in some of the largest market segments including flea\/tick\/heartworm (F\/T\/HW) and dermatology.\u00a0 BI recently launched NexGard Plus in the US.\u00a0 Zoetis\u2019 growth in F\/T\/HW, dermatology and osteoarthritis is unmatched and Merck has received approval in Europe\/Australia on the next wave of F\/T innovation with a long-acting injectable product.\u00a0 All of these therapies come with higher price tags. Will this innovation be enough to continue to drive growth?\u00a0 Will these products, especially the injectables and monoclonal antibody products, drive pet owners back to the clinic or will the increased prices finally create aView Full Post;","og_url":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-25-2024\/","og_site_name":"Brakke Consulting Website","article_published_time":"2024-10-25T16:39:54+00:00","author":"Amanda McDavid","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Amanda McDavid","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/#article","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/"},"author":{"name":"Amanda McDavid","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"headline":"Brakke Viewpoint October 25, 2024","datePublished":"2024-10-25T16:39:54+00:00","mainEntityOfPage":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/"},"wordCount":247,"articleSection":["Viewpoints"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/","url":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/","name":"Not\u00edcias da Brakke Consulting","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/#website"},"datePublished":"2024-10-25T16:39:54+00:00","author":{"@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"breadcrumb":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-25-2024\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brakkeconsulting.com\/"},{"@type":"ListItem","position":2,"name":"Brakke Viewpoint October 25, 2024"}]},{"@type":"WebSite","@id":"https:\/\/brakkeconsulting.com\/#website","url":"https:\/\/brakkeconsulting.com\/","name":"Site da Brakke Consulting","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brakkeconsulting.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615","name":"Amanda McDavid","url":"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/"}]}},"_links":{"self":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/comments?post=34192"}],"version-history":[{"count":1,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34192\/revisions"}],"predecessor-version":[{"id":34194,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34192\/revisions\/34194"}],"wp:attachment":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/media?parent=34192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/categories?post=34192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/tags?post=34192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}