{"id":34080,"date":"2024-10-04T07:36:28","date_gmt":"2024-10-04T13:36:28","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=34080"},"modified":"2024-10-11T08:48:02","modified_gmt":"2024-10-11T14:48:02","slug":"brakke-viewpoint-october-4-2024","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-4-2024\/","title":{"rendered":"Mirante de Brakke 4 de outubro de 2024"},"content":{"rendered":"<p>Outubro sempre foi um dos meus meses favoritos do ano. \u00d3timo clima, \u00f3timos esportes, \u00f3timas atividades para esportistas \u2013 eu poderia continuar. Mas, em termos de neg\u00f3cios, sempre senti que outubro era como o in\u00edcio da \u00faltima volta na pista em uma corrida de uma milha. Eu tinha tr\u00eas quartos (ou voltas) atr\u00e1s de mim, e tinha que terminar o ano forte... e tinha que terminar o or\u00e7amento para o pr\u00f3ximo ano.<\/p>\n<p>Essa conex\u00e3o entre or\u00e7amento e inova\u00e7\u00e3o veio \u00e0 mente depois de analisar os desenvolvimentos desta semana no boletim informativo. V\u00e1rias empresas anunciaram a aprova\u00e7\u00e3o de produtos gen\u00e9ricos importantes e populares para animais de companhia e gado. E o CVM do FDA anunciou que est\u00e1 reestruturando sua organiza\u00e7\u00e3o ONADE em dois grupos, um focado em medicamentos gen\u00e9ricos e o outro em medicamentos novos e originais. Ainda n\u00e3o consegui descobrir o que motivou essa mudan\u00e7a, mas n\u00e3o seria uma surpresa que um grande impulsionador foi o alto volume de medicamentos gen\u00e9ricos passando pelo processo de aprova\u00e7\u00e3o. Talvez tenha sido um baixo volume de novos pedidos de medicamentos.<\/p>\n<p>Sei que inova\u00e7\u00f5es em nossa ind\u00fastria est\u00e3o chegando ao mercado \u2013 o produto dermatol\u00f3gico Zenrelia da Elanco foi aprovado recentemente, e eles esperam a aprova\u00e7\u00e3o de seu parasiticida Credelio Quattro ainda este ano. Mas muitas vezes sinto, especialmente no lado da pecu\u00e1ria, que deveria haver mais investimento \u2013 or\u00e7amentos \u2013 para inova\u00e7\u00e3o verdadeira. E lan\u00e7ar novos produtos sempre ajuda todos a correr aquela corrida de quatro trimestres.<\/p>\n<p><em>Bob Jones<\/em><\/p>\n<p><em>\u00a0<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Outubro sempre foi um dos meus meses favoritos do ano. \u00d3timo clima, \u00f3timos esportes, \u00f3timas atividades para esportistas \u2013 eu poderia continuar. Mas, em termos de neg\u00f3cios, sempre senti que outubro era como o in\u00edcio da \u00faltima volta na pista de uma corrida de uma milha. Eu tinha tr\u00eas quartos (ou voltas) atr\u00e1s de mim e tinha que terminar o ano forte... e tinha que terminar o or\u00e7amento para o pr\u00f3ximo ano. Essa conex\u00e3o entre or\u00e7amento e inova\u00e7\u00e3o veio \u00e0 mente depois de revisar os desenvolvimentos desta semana no boletim informativo. V\u00e1rias empresas anunciaram a aprova\u00e7\u00e3o de produtos gen\u00e9ricos importantes e populares para animais de companhia e gado. E o CVM do FDA anunciou que eles est\u00e3o reestruturando sua organiza\u00e7\u00e3o ONADE em dois grupos, um focado em medicamentos gen\u00e9ricos e o outro em medicamentos novos e originais. Ainda n\u00e3o consegui descobrir o que motivou essa mudan\u00e7a, mas n\u00e3o seria uma surpresa que um grande impulsionador fosse o alto volume de medicamentos gen\u00e9ricos passando pelo processo de aprova\u00e7\u00e3o. Talvez tenha sido um baixo volume de novos pedidos de medicamentos. Sei que inova\u00e7\u00f5es em nossa ind\u00fastria est\u00e3o chegando ao mercado \u2013 o produto dermatol\u00f3gico Zenrelia da Elanco foi aprovado recentemente, e eles esperam a aprova\u00e7\u00e3o de seu parasiticida Credelio Quattro ainda este ano. Mas muitas vezes sinto, especialmente no lado da pecu\u00e1ria, que deveria haver<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-4-2024\/\" class=\"view-full-post-btn\">Ver postagem completa<\/a><\/div>\n<p>;<\/p>","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[43],"tags":[],"class_list":["post-34080","post","type-post","status-publish","format-standard","hentry","category-viewpoints"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-4-2024\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"October has always been one of my favorite months of the year.\u00a0 Great weather, great sports, great activities for sportsmen \u2013 I could go on.\u00a0 But business-wise, I always felt that October was like the start of the last lap around the track in a mile-long race.\u00a0 I had three quarters (or laps) behind me, and I had to finish the year strong\u2026and had to finish the budget for the next year. This connection between budgeting and innovation came to mind after reviewing this week\u2019s developments in the newsletter. Several companies announced the approval of important and popular generic products for companion animals and livestock.\u00a0 And the FDA\u2019s CVM announced they are restructuring their ONADE organization into two groups, one focused on generic drugs and the other on new, original drugs.\u00a0 I have not yet been able to find out what drove this change, but it would not be a surprise that a big driver was the high volume of generic drugs going through the approval process.\u00a0 Maybe it was a low volume of new drug applications. I know that innovations in our industry are coming to market \u2013 Elanco\u2019s dermatology product Zenrelia was just approved, and they expect approval of their parasiticide Credelio Quattro still this year.\u00a0 But I often feel, especially on the livestock side, there should beView Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-4-2024\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-04T13:36:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-10-11T14:48:02+00:00\" \/>\n<meta name=\"author\" content=\"Amanda McDavid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amanda McDavid\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/\"},\"author\":{\"name\":\"Amanda McDavid\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\"},\"headline\":\"Brakke Viewpoint October 4, 2024\",\"datePublished\":\"2024-10-04T13:36:28+00:00\",\"dateModified\":\"2024-10-11T14:48:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/\"},\"wordCount\":245,\"articleSection\":[\"Viewpoints\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/\",\"url\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/\",\"name\":\"News from Brakke Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#website\"},\"datePublished\":\"2024-10-04T13:36:28+00:00\",\"dateModified\":\"2024-10-11T14:48:02+00:00\",\"author\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\"},\"breadcrumb\":{\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brakkeconsulting.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Brakke Viewpoint October 4, 2024\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brakkeconsulting.com\/#website\",\"url\":\"https:\/\/brakkeconsulting.com\/\",\"name\":\"Brakke Consulting Website\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brakkeconsulting.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615\",\"name\":\"Amanda McDavid\",\"url\":\"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Not\u00edcias da Brakke Consulting","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-4-2024\/","og_locale":"pt_PT","og_type":"article","og_title":"News from Brakke Consulting","og_description":"October has always been one of my favorite months of the year.\u00a0 Great weather, great sports, great activities for sportsmen \u2013 I could go on.\u00a0 But business-wise, I always felt that October was like the start of the last lap around the track in a mile-long race.\u00a0 I had three quarters (or laps) behind me, and I had to finish the year strong\u2026and had to finish the budget for the next year. 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I know that innovations in our industry are coming to market \u2013 Elanco\u2019s dermatology product Zenrelia was just approved, and they expect approval of their parasiticide Credelio Quattro still this year.\u00a0 But I often feel, especially on the livestock side, there should beView Full Post;","og_url":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-october-4-2024\/","og_site_name":"Brakke Consulting Website","article_published_time":"2024-10-04T13:36:28+00:00","article_modified_time":"2024-10-11T14:48:02+00:00","author":"Amanda McDavid","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Amanda McDavid","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/#article","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/"},"author":{"name":"Amanda McDavid","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"headline":"Brakke Viewpoint October 4, 2024","datePublished":"2024-10-04T13:36:28+00:00","dateModified":"2024-10-11T14:48:02+00:00","mainEntityOfPage":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/"},"wordCount":245,"articleSection":["Viewpoints"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/","url":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/","name":"Not\u00edcias da Brakke Consulting","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/#website"},"datePublished":"2024-10-04T13:36:28+00:00","dateModified":"2024-10-11T14:48:02+00:00","author":{"@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"breadcrumb":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-october-4-2024\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brakkeconsulting.com\/"},{"@type":"ListItem","position":2,"name":"Brakke Viewpoint October 4, 2024"}]},{"@type":"WebSite","@id":"https:\/\/brakkeconsulting.com\/#website","url":"https:\/\/brakkeconsulting.com\/","name":"Site da Brakke Consulting","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brakkeconsulting.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615","name":"Amanda McDavid","url":"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/"}]}},"_links":{"self":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/comments?post=34080"}],"version-history":[{"count":4,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34080\/revisions"}],"predecessor-version":[{"id":34112,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/34080\/revisions\/34112"}],"wp:attachment":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/media?parent=34080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/categories?post=34080"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/tags?post=34080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}