{"id":32724,"date":"2023-09-08T12:05:38","date_gmt":"2023-09-08T18:05:38","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=32724"},"modified":"2023-09-08T12:05:38","modified_gmt":"2023-09-08T18:05:38","slug":"brakke-viewpoint-september-1-2023","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-september-1-2023\/","title":{"rendered":"Mirante de Brakke 1\u00ba de setembro de 2023"},"content":{"rendered":"<p>Depois de participar da bem-sucedida C\u00fapula de Sa\u00fade Animal KCAHC 2023 em Kansas City esta semana, est\u00e1 claro que a inova\u00e7\u00e3o no espa\u00e7o de sa\u00fade animal \u00e9 muito saud\u00e1vel. O que foi ainda mais encorajador foi a amplitude da inova\u00e7\u00e3o destas empresas start-up, abrangendo terap\u00eauticas para animais de estima\u00e7\u00e3o e tecnologias de vacinas para animais, at\u00e9 dispositivos electr\u00f3nicos implant\u00e1veis e diversas tecnologias de monitoriza\u00e7\u00e3o de animais para identifica\u00e7\u00e3o precoce de desconforto ou doen\u00e7a.<\/p>\n<p>Para mim, as start-ups est\u00e3o definitivamente melhorando sua comunica\u00e7\u00e3o. Definir claramente o problema que est\u00e3o resolvendo, explicar claramente como isso \u00e9 alcan\u00e7ado e, em seguida, ilustrar claramente os benef\u00edcios para o animal de estima\u00e7\u00e3o e para os pais do animal de estima\u00e7\u00e3o ou o guardi\u00e3o dos animais produtores de alimentos era a norma.<\/p>\n<p>Tamb\u00e9m est\u00e1 muito claro que existe hoje uma grande base de apoio nos EUA, desde consultores capazes de ajudar com estrat\u00e9gias de entrada no mercado at\u00e9 empresas de engenharia com grande experi\u00eancia para resolver problemas de design e fabricar itens localmente.<\/p>\n<p>Encontrar financiamento e o talento certo era quase universal para estas start-ups. Foi encorajador ver um n\u00famero substancial de empresas de capital privado e de capital de risco \u00e0 procura de oportunidades de investimento. Al\u00e9m disso, v\u00e1rias das grandes empresas de sa\u00fade animal est\u00e3o a considerar ativamente o investimento numa fase inicial nestas empresas, a fim de impulsionar a inova\u00e7\u00e3o.<\/p>\n<p>Estou ansioso para ver essas empresas terem sucesso e comercializarem seus conceitos, alguns dos quais est\u00e3o muito pr\u00f3ximos do lan\u00e7amento. E obrigado a Kimberly Young e Emily McVey por mais um fant\u00e1stico Animal Health Summit.<\/p>\n<p><em>Lourens Havenga<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Depois de participar da bem-sucedida C\u00fapula de Sa\u00fade Animal KCAHC 2023 em Kansas City esta semana, est\u00e1 claro que a inova\u00e7\u00e3o no espa\u00e7o de sa\u00fade animal \u00e9 muito saud\u00e1vel. O que foi ainda mais encorajador foi a amplitude da inova\u00e7\u00e3o destas empresas start-up, abrangendo terap\u00eauticas para animais de estima\u00e7\u00e3o e tecnologias de vacinas para animais, at\u00e9 dispositivos eletr\u00f3nicos implant\u00e1veis e diversas tecnologias de monitoriza\u00e7\u00e3o de animais para identifica\u00e7\u00e3o precoce de desconforto ou doen\u00e7a. Para mim, as start-ups est\u00e3o definitivamente melhorando sua comunica\u00e7\u00e3o. Definir claramente o problema que est\u00e3o resolvendo, explicar claramente como isso \u00e9 alcan\u00e7ado e, em seguida, ilustrar claramente os benef\u00edcios para o animal de estima\u00e7\u00e3o e para os pais do animal ou para o guardi\u00e3o dos animais produtores de alimentos era a norma. Tamb\u00e9m est\u00e1 muito claro que existe hoje uma grande base de apoio nos EUA, desde consultores capazes de ajudar com estrat\u00e9gias de entrada no mercado at\u00e9 empresas de engenharia com grande experi\u00eancia para resolver problemas de design e fabricar itens localmente. Encontrar financiamento e o talento certo era quase universal para estas start-ups. Foi encorajador ver um n\u00famero substancial de empresas de capital privado e de capital de risco \u00e0 procura de oportunidades de investimento. Al\u00e9m disso, v\u00e1rias das grandes empresas de sa\u00fade animal est\u00e3o a considerar ativamente o investimento numa fase inicial nestas empresas, a fim de impulsionar a inova\u00e7\u00e3o. Estou ansioso para ver essas empresas terem sucesso e comercializarem seus conceitos, alguns dos quais est\u00e3o muito pr\u00f3ximos do lan\u00e7amento. E<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-september-1-2023\/\" class=\"view-full-post-btn\">Ver postagem completa<\/a><\/div>\n<p>;<\/p>","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[43],"tags":[],"class_list":["post-32724","post","type-post","status-publish","format-standard","hentry","category-viewpoints"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-september-1-2023\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"After attending the successful KCAHC 2023 Animal Health Summit in Kansas City this week, it is clear that innovation in the animal health space is very healthy.\u00a0 What was even more encouraging, was the breadth of the innovation from these start-up companies, spanning pet therapeutics and livestock vaccine technologies, to implantable electronic devices and several technologies monitoring animals for early identification of discomfort or disease. To me, start-ups are definitely improving their communication. Clearly defining the problem they are solving, clearly explaining how it is achieved and then clearly illustrating the benefits to the pet and the pet parent or the guardian of food producing animals was the norm. It is also very clear that a great supporting base exists today in the USA, from consultants able to assist with go to market strategies to engineering firms with great experience to solve design issues and manufacture items locally. Finding funding and the right talent were almost universal for these start-ups. It was encouraging to see a substantial number of private equity and venture capital firms looking for investment opportunities. Moreover, several of the big animal health companies are actively considering early-stage investment in these companies in order to drive innovation. I look forward to seeing these companies succeed and commercialize their concepts, some which are very close to launch. 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To me, start-ups are definitely improving their communication. Clearly defining the problem they are solving, clearly explaining how it is achieved and then clearly illustrating the benefits to the pet and the pet parent or the guardian of food producing animals was the norm. It is also very clear that a great supporting base exists today in the USA, from consultants able to assist with go to market strategies to engineering firms with great experience to solve design issues and manufacture items locally. Finding funding and the right talent were almost universal for these start-ups. It was encouraging to see a substantial number of private equity and venture capital firms looking for investment opportunities. Moreover, several of the big animal health companies are actively considering early-stage investment in these companies in order to drive innovation. I look forward to seeing these companies succeed and commercialize their concepts, some which are very close to launch. AndView Full Post;","og_url":"https:\/\/brakkeconsulting.com\/pt\/brakke-viewpoint-september-1-2023\/","og_site_name":"Brakke Consulting Website","article_published_time":"2023-09-08T18:05:38+00:00","author":"Amanda McDavid","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Amanda McDavid","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/#article","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/"},"author":{"name":"Amanda McDavid","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"headline":"Brakke Viewpoint September 1, 2023","datePublished":"2023-09-08T18:05:38+00:00","mainEntityOfPage":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/"},"wordCount":237,"articleSection":["Viewpoints"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/","url":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/","name":"Not\u00edcias da Brakke Consulting","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/#website"},"datePublished":"2023-09-08T18:05:38+00:00","author":{"@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"breadcrumb":{"@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brakkeconsulting.com\/brakke-viewpoint-september-1-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brakkeconsulting.com\/"},{"@type":"ListItem","position":2,"name":"Brakke Viewpoint September 1, 2023"}]},{"@type":"WebSite","@id":"https:\/\/brakkeconsulting.com\/#website","url":"https:\/\/brakkeconsulting.com\/","name":"Site da Brakke Consulting","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brakkeconsulting.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615","name":"Amanda McDavid","url":"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/"}]}},"_links":{"self":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/32724","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/comments?post=32724"}],"version-history":[{"count":1,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/32724\/revisions"}],"predecessor-version":[{"id":32726,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/32724\/revisions\/32726"}],"wp:attachment":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/media?parent=32724"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/categories?post=32724"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/tags?post=32724"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}