{"id":31985,"date":"2023-03-10T09:18:19","date_gmt":"2023-03-10T15:18:19","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=31985"},"modified":"2023-03-10T09:18:19","modified_gmt":"2023-03-10T15:18:19","slug":"brakke-consulting-viewpoint-march-10-2023","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/brakke-consulting-viewpoint-march-10-2023\/","title":{"rendered":"Brakke Consulting Viewpoint 10 de mar\u00e7o de 2023"},"content":{"rendered":"<p>A temporada de resultados de 2022 j\u00e1 passou e, acredite ou n\u00e3o, os an\u00fancios de resultados do 1T23 est\u00e3o chegando. O crescimento da ind\u00fastria de sa\u00fade animal foi amplamente impulsionado pelo mercado de animais de companhia, conforme evidenciado pelos an\u00fancios das maiores empresas, onde Zoetis, Merck, IDEXX, Virbac e Dechra apresentaram crescimento acima da m\u00e9dia da ind\u00fastria. J\u00e1 o segmento pecu\u00e1rio moderou o crescimento geral das empresas maiores, com exce\u00e7\u00e3o da Huvepharma e Phibro.<\/p>\n<p>A ind\u00fastria pecu\u00e1ria est\u00e1 olhando para uma desacelera\u00e7\u00e3o c\u00edclica e uma quest\u00e3o importante \u00e9 quanto tempo isso vai durar. Esse ciclo ter\u00e1 impacto na inova\u00e7\u00e3o do segmento pecu\u00e1rio? Sem d\u00favida, h\u00e1 uma necessidade cont\u00ednua de produtos e servi\u00e7os a serem fornecidos aos produtores de gado e aves para continuar a aumentar a efici\u00eancia e os rendimentos das prote\u00ednas que alimentam o mundo. Sabemos que a pecu\u00e1ria pagar\u00e1 pela inova\u00e7\u00e3o, mas estamos preocupados com o investimento em inova\u00e7\u00e3o para a pecu\u00e1ria.<\/p>\n<p>Nos \u00faltimos anos, tanto a Merck quanto a Zoetis fizeram investimentos significativos em tecnologia para impulsionar a efici\u00eancia. Mas esperamos que ainda haja investimento em produtos preventivos e terap\u00eauticos para a pecu\u00e1ria. Gostar\u00edamos que a pecu\u00e1ria permanecesse uma \u201cestrela\u201d e n\u00e3o se tornasse uma \u201cvaca leiteira\u201d.<\/p>\n<p><em>Randy Freides<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>A temporada de lucros de 2022 j\u00e1 passou e, acredite ou n\u00e3o, os an\u00fancios de lucros do 1T23 est\u00e3o chegando. O crescimento da ind\u00fastria de sa\u00fade animal foi em grande parte impulsionado pelo mercado de animais de companhia, como evidenciado pelos an\u00fancios das maiores empresas onde Zoetis, Merck, IDEXX, Virbac e Dechra apresentaram crescimento acima da m\u00e9dia da ind\u00fastria. O segmento pecu\u00e1rio, no entanto, moderou o crescimento global das grandes empresas, com exce\u00e7\u00e3o da Huvepharma e da Phibro. A ind\u00fastria pecu\u00e1ria enfrenta uma desacelera\u00e7\u00e3o c\u00edclica e uma quest\u00e3o importante \u00e9 saber quanto tempo ela ir\u00e1 durar. Este ciclo ter\u00e1 impacto na inova\u00e7\u00e3o do segmento pecu\u00e1rio? N\u00e3o h\u00e1 d\u00favida de que h\u00e1 uma necessidade cont\u00ednua de fornecer produtos e servi\u00e7os aos produtores de gado e aves para continuar a impulsionar o aumento da efici\u00eancia e dos rendimentos das prote\u00ednas que alimentam o mundo. Sabemos que a ind\u00fastria pecu\u00e1ria pagar\u00e1 pela inova\u00e7\u00e3o, mas estamos preocupados com o investimento em inova\u00e7\u00e3o para a pecu\u00e1ria. Nos \u00faltimos anos, tanto a Merck como a Zoetis fizeram investimentos significativos em tecnologia para impulsionar a efici\u00eancia. Mas esperamos que ainda haja investimento em produtos preventivos e terap\u00eauticos para a pecu\u00e1ria. Gostar\u00edamos que a ind\u00fastria pecu\u00e1ria continuasse a ser uma \u201cestrela\u201d e n\u00e3o uma \u201cvaca leiteira\u201d. Randy Freides<\/p>","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[43],"tags":[],"class_list":["post-31985","post","type-post","status-publish","format-standard","hentry","category-viewpoints"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/brakke-consulting-viewpoint-march-10-2023\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"Earnings season 2022 is behind us and believe it or not, earnings announcements for 1Q23 are right around the corner. The animal health industry\u2019s growth was largely driven by the companion animal market as evidenced by the announcements by the largest companies where Zoetis, Merck, IDEXX, Virbac, and Dechra\u00a0 showed above industry average growth. The livestock segment however, tempered the overall growth of the bigger companies, with the exception of Huvepharma and Phibro. The livestock industry is looking at a cyclical slowdown and an important question is how long it will last. Will this cycle have an impact on innovation in the livestock segment? There is no doubt an ongoing need for products and services to be provided to livestock and poultry\u00a0 producers to continue to drive increased efficiency and yields for the proteins that feed the world. We know the livestock industry will pay for innovation, but we are worried about the investment in innovation for livestock. In recent years, both Merck and Zoetis have made significant investments into technology to drive efficiency. But we hope there is still investment in preventative and therapeutic products for livestock. We would like to see the livestock industry to remain a \u201cstar\u201d and not become a \u201ccash cow\u201d. 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Randy Freides","og_url":"https:\/\/brakkeconsulting.com\/pt\/brakke-consulting-viewpoint-march-10-2023\/","og_site_name":"Brakke Consulting Website","article_published_time":"2023-03-10T15:18:19+00:00","author":"Amanda McDavid","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Amanda McDavid","Tempo estimado de leitura":"1 minuto"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/#article","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/"},"author":{"name":"Amanda McDavid","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"headline":"Brakke Consulting Viewpoint March 10, 2023","datePublished":"2023-03-10T15:18:19+00:00","mainEntityOfPage":{"@id":"https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/"},"wordCount":212,"articleSection":["Viewpoints"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/","url":"https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/","name":"Not\u00edcias da Brakke Consulting","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/#website"},"datePublished":"2023-03-10T15:18:19+00:00","author":{"@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615"},"breadcrumb":{"@id":"https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brakkeconsulting.com\/brakke-consulting-viewpoint-march-10-2023\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brakkeconsulting.com\/"},{"@type":"ListItem","position":2,"name":"Brakke Consulting Viewpoint March 10, 2023"}]},{"@type":"WebSite","@id":"https:\/\/brakkeconsulting.com\/#website","url":"https:\/\/brakkeconsulting.com\/","name":"Site da Brakke Consulting","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brakkeconsulting.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/cbd3330707aa1f20925a2f9d78722615","name":"Amanda McDavid","url":"https:\/\/brakkeconsulting.com\/pt\/author\/amanda\/"}]}},"_links":{"self":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/31985","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/users\/19"}],"replies":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/comments?post=31985"}],"version-history":[{"count":1,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/31985\/revisions"}],"predecessor-version":[{"id":31986,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/31985\/revisions\/31986"}],"wp:attachment":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/media?parent=31985"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/categories?post=31985"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/tags?post=31985"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}