{"id":24049,"date":"2014-03-27T12:51:17","date_gmt":"2014-03-27T18:51:17","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=24049"},"modified":"2018-04-16T10:56:19","modified_gmt":"2018-04-16T15:56:19","slug":"24049","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/24049\/","title":{"rendered":"Novo estudo de mercado global de equinos da Brakke"},"content":{"rendered":"

Quais produtos e marcas os propriet\u00e1rios de cavalos compram? Com que frequ\u00eancia? De quem? Quanto eles gastam? Quem e o que influencia suas decis\u00f5es para sua categoria de produto? Como o comportamento de compra varia de pa\u00eds para pa\u00eds? Como sua participa\u00e7\u00e3o de mercado se compara \u00e0 de seus concorrentes?<\/p>\n

Voc\u00ea aprender\u00e1 as respostas a essas perguntas e muito mais com um novo estudo, o Global Equine Animal Health Market, um estudo abrangente sobre a compra de propriet\u00e1rios de cavalos e o comportamento de tomada de decis\u00e3o em sete dos principais pa\u00edses propriet\u00e1rios de cavalos. Os pa\u00edses incluem Austr\u00e1lia, Brasil, Canad\u00e1, Fran\u00e7a, Alemanha, Espanha e Reino Unido.<\/p>\n

Este novo estudo global \u00e9 o complemento perfeito para o rec\u00e9m-publicado Equine Market MegaStudy, que cobre o mercado dos Estados Unidos.<\/p>\n

O estudo global ser\u00e1 realizado em maio, com conclus\u00e3o at\u00e9 15 de agosto. As empresas que fizerem o pedido at\u00e9 15 de abril e pagarem antecipadamente recebem um desconto de $1.000 no pedido antecipado. Os compradores antecipados tamb\u00e9m t\u00eam a oportunidade de revisar o question\u00e1rio e as listas de marcas antes de iniciar o estudo. As empresas que adquiriram o MegaStudy de mercado equino de 2014 receber\u00e3o um desconto adicional de $1.000 no estudo global. Ap\u00f3s a publica\u00e7\u00e3o, o pre\u00e7o do estudo para novos assinantes \u00e9 $29.000.<\/p>\n

Com base em amostras de 100 a 200 propriet\u00e1rios de cavalos por pa\u00eds, o relat\u00f3rio examina a frequ\u00eancia de compra por marca e por tipo de ponto de venda, incluindo veterin\u00e1rios, fornecedores de Internet e cat\u00e1logos e pontos de venda f\u00edsicos.<\/p>\n

Compras por marca.<\/strong>  O estudo rastreia as compras de marcas individuais nestas categorias:<\/p>\n

 \u2022 Desparasitantes
\n \u2022 Controle de insetos
\n \u2022 Linimentos, outros tratamentos musculares
\n \u2022 Terapia conjunta
\n \u2022 Preven\u00e7\u00e3o e tratamento de \u00falceras
\n \u2022 Tratamento de feridas
\n \u2022 Vacinas
\n \u2022 Controle da dor, outros medicamentos
\n 
\nO estudo tamb\u00e9m mede a utiliza\u00e7\u00e3o de publica\u00e7\u00f5es, sites, m\u00eddias sociais e cat\u00e1logos e fornece informa\u00e7\u00f5es sobre a demografia dos propriet\u00e1rios de cavalos.<\/p>\n

Resumindo, o Global Equine Animal Health Market da Brakke e Ipsos \u00e9 uma ferramenta valiosa para qualquer empresa que forne\u00e7a produtos ou servi\u00e7os para a ind\u00fastria equina global, ou que pretenda faz\u00ea-lo no futuro. <\/p>\n

Para mais informa\u00e7\u00f5es entre em contato: <\/p>\n

John Volk, consultor s\u00eanior, Brakke Consulting, Inc.854 W. Belden Ave., Chicago, IL 60614; (773) 327-4941; ou Colin Siren, vice-presidente, Ipsos Agriculture and Animal Health, 100 Stone Road West, Suite 303, Guelph, ON, N1G 5L3; (519) 780-4703.
\n <\/p>\n

A Brakke Consulting, Inc. \u00e9 uma empresa de consultoria de gest\u00e3o com sede em Dallas, especializada nas ind\u00fastrias de nutri\u00e7\u00e3o e sa\u00fade animal. A Ipsos Agriculture and Animal Health \u00e9 uma empresa l\u00edder global em pesquisa de mercado focada em sa\u00fade e nutri\u00e7\u00e3o animal.
\n 
\nA Brakke e a Ipsos reservam-se o direito de atrasar ou cancelar o estudo se a inscri\u00e7\u00e3o for insuficiente.<\/p>\n

vers\u00e3o impressa<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Quais produtos e marcas os propriet\u00e1rios de cavalos compram? Com que frequ\u00eancia? De quem? Quanto eles gastam? Quem e o que influencia suas decis\u00f5es para sua categoria de produto? Como o comportamento de compra varia de pa\u00eds para pa\u00eds? Como sua participa\u00e7\u00e3o no mercado se compara \u00e0 de seus concorrentes? Voc\u00ea aprender\u00e1 as respostas a essas perguntas e muito mais em um novo estudo, o Global Equine Animal Health Market, um estudo abrangente sobre a compra de propriet\u00e1rios de cavalos e o comportamento de tomada de decis\u00e3o em sete principais pa\u00edses propriet\u00e1rios de cavalos. Os pa\u00edses incluem Austr\u00e1lia, Brasil, Canad\u00e1, Fran\u00e7a, Alemanha, Espanha e Reino Unido. Este novo estudo global \u00e9 o complemento perfeito para o Equine Market MegaStudy publicado recentemente, cobrindo o mercado dos EUA. O estudo global ser\u00e1 realizado em maio, com conclus\u00e3o at\u00e9 15 de agosto. As empresas que fizerem pedidos at\u00e9 15 de abril e pagarem antecipadamente receber\u00e3o um desconto de $1.000 no pedido antecipado. Os compradores antecipados tamb\u00e9m t\u00eam a oportunidade de revisar o question\u00e1rio e as listas de marcas antes de iniciar o estudo. As empresas que adquiriram o MegaStudy do Mercado Equino de 2014 receber\u00e3o um desconto adicional de $1.000 no estudo global. Ap\u00f3s a publica\u00e7\u00e3o, o pre\u00e7o do estudo para novos assinantes \u00e9 de $29.000. Com base em amostras de 100 a 200 propriet\u00e1rios de cavalos por pa\u00eds, o relat\u00f3rio examina a frequ\u00eancia de compra por marca e por tipo de ponto de venda, incluindo veterin\u00e1rios, fornecedores de Internet e de cat\u00e1logo, e pontos de venda tradicionais. Compras por marca. <\/p>\n

Ver postagem completa<\/a><\/div>\n

;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[],"class_list":["post-24049","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"yoast_head":"\nNews from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/24049\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"What products and brands do horse owners buy?  How often?  From whom?  How much do they spend?  Who and what influences their decisions for your product category?  How does purchasing behavior vary from country to country?  How your market share compare to your competitors’? You will learn the answers to these questions and more from a new study, the Global Equine Animal Health Market, a comprehensive study of horse owner buying and decision-making behavior in seven major horse-owning countries.  Countries include Australia, Brazil, Canada, France, Germany, Spain and UK. This new global study is the perfect complement to the recently published Equine Market MegaStudy covering the US market. The global study will be fielded in May, with completion by Aug. 15.  Companies that order by April 15 and pay in advance receive a $1,000 early-order discount.  Advance purchasers also have an opportunity to review the questionnaire and brand lists prior to fielding the study. Companies that purchased the 2014 Equine Market MegaStudy will receive an additional $1,000 discount on the global study.  Upon publication, the price of the study to new subscribers is $29,000. 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