{"id":24030,"date":"2015-02-25T12:51:17","date_gmt":"2015-02-25T18:51:17","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=24030"},"modified":"2018-04-16T09:44:59","modified_gmt":"2018-04-16T14:44:59","slug":"24030","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/24030\/","title":{"rendered":"Executivos de Sa\u00fade Animal Preveem Crescimento Constante"},"content":{"rendered":"

Em 2015, a ind\u00fastria global de sa\u00fade animal ver\u00e1 um crescimento constante na faixa de 4% a 5%. Esse \u00e9 o consenso de mais de 40 executivos seniores entrevistados recentemente pela Brakke Consulting, Inc. <\/p>\n

A pesquisa foi realizada no final de 2014 e apresentada na Western Veterinary Conference em Las Vegas, NV, neste m\u00eas.<\/p>\n

\u201cExecutivos de empresas menores tendem a ser mais otimistas em rela\u00e7\u00e3o a 2015 e al\u00e9m do que empresas maiores\u201d, disse Ron Brakke, presidente da Brakke Consulting. \u201cSeu otimismo pode ser impulsionado em parte pelas novas tecnologias que est\u00e3o desenvolvendo.\u201d<\/p>\n

As regi\u00f5es de maior crescimento devem ser a \u00c1sia, especialmente a China, seguida pelos Estados Unidos e pela Am\u00e9rica Latina, segundo os participantes da pesquisa. Espera-se que as vendas na Europa fiquem est\u00e1veis ou talvez at\u00e9 ligeiramente abaixo. Embora os executivos esperem que as vendas de animais de companhia e produtos de origem animal cres\u00e7am, eles preveem uma contra\u00e7\u00e3o ainda maior no mercado equino.<\/p>\n

Nos EUA, os participantes da pesquisa antecipam que os n\u00fameros de bovinos e su\u00ednos crescer\u00e3o, recuperando-se das quedas causadas pela seca (carne bovina) e PEDV (su\u00ednos). O PEDV \u00e9 o v\u00edrus da diarreia epid\u00eamica su\u00edna, uma doen\u00e7a devastadora que atingiu os rebanhos su\u00ednos dos EUA em 2013 e 2014.<\/p>\n

Os executivos da Sa\u00fade Animal est\u00e3o felizes por terem a Grande Recess\u00e3o para tr\u00e1s. Houve um consenso quase universal de que o consumo de carne e as popula\u00e7\u00f5es de animais de estima\u00e7\u00e3o foram afetados negativamente pela recess\u00e3o, especialmente nos EUA.<\/p>\n

Em uma nota mais positiva, os entrevistados da pesquisa estavam otimistas sobre as perspectivas de novas tecnologias para chegar ao mercado em 2015-2016. No mercado de animais de companhia, novos produtos podem incluir imunoterapia, tratamento de c\u00e2ncer e controle de parasitas. No mercado de alimenta\u00e7\u00e3o animal, espera-se que as vacinas encabecem a lista de novos produtos.<\/p>\n

Uma grande mudan\u00e7a ocorrida em 2013-2014 foi o lan\u00e7amento de v\u00e1rias ofertas p\u00fablicas iniciais (IPOs) por empresas de sa\u00fade animal, incluindo a maior, a Zoetis. Os executivos de sa\u00fade animal entrevistados para a pesquisa consideraram isso ben\u00e9fico para o setor por dois motivos: (1) criou um incentivo para investidores e analistas financeiros aprenderem mais sobre o setor; e (2) trouxe novos recursos para as empresas desenvolverem tecnologias e expandirem as vendas.<\/p>\n

A longo prazo, os participantes da pesquisa estavam muito otimistas com a ind\u00fastria de sa\u00fade animal. Eles relataram que a melhoria das condi\u00e7\u00f5es econ\u00f4micas em todo o mundo criar\u00e1 maior necessidade de prote\u00edna de gado e aves para alimentar uma popula\u00e7\u00e3o em crescimento, bem como aumento do n\u00famero de c\u00e3es e gatos.<\/p>\n

Sobre a Brakke Consulting<\/u>
\nA Brakke Consulting \u00e9 a principal empresa de consultoria especializada em sa\u00fade e nutri\u00e7\u00e3o animal. Com sede em Dallas, TX, 75234, a empresa possui escrit\u00f3rios em Chicago, St. Louis, Omaha, Kansas City e Osaka, Jap\u00e3o. Os servi\u00e7os incluem marketing internacional, desenvolvimento de novos neg\u00f3cios, avalia\u00e7\u00e3o de produtos, recrutamento de executivos e estrat\u00e9gias de distribui\u00e7\u00e3o. A empresa \u00e9 conhecida por seus estudos de mercado sindicalizados, fornecendo informa\u00e7\u00f5es estrat\u00e9gicas e oportunas para o setor.<\/p>\n

##<\/p>\n

vers\u00e3o impressa<\/a><\/p>","protected":false},"excerpt":{"rendered":"

Em 2015, a ind\u00fastria global de sa\u00fade animal ver\u00e1 um crescimento constante na faixa de 4% a 5%. Esse \u00e9 o consenso de mais de 40 executivos seniores entrevistados recentemente pela Brakke Consulting, Inc. A pesquisa foi realizada no final de 2014 e apresentada na Western Veterinary Conference em Las Vegas, NV, este m\u00eas. \u201cOs executivos das empresas mais pequenas tendem a ser mais otimistas em rela\u00e7\u00e3o a 2015 e anos seguintes do que as empresas maiores\u201d, disse Ron Brakke, presidente da Brakke Consulting. \u201cSeu otimismo pode ser impulsionado em parte pelas novas tecnologias que est\u00e3o desenvolvendo.\u201d Prev\u00ea-se que as regi\u00f5es de maior crescimento sejam a \u00c1sia, especialmente a China, seguida pelos EUA e pela Am\u00e9rica Latina, de acordo com os participantes no inqu\u00e9rito. Espera-se que as vendas na Europa permane\u00e7am est\u00e1veis ou talvez at\u00e9 caiam ligeiramente. Embora os executivos esperem que as vendas de produtos para animais de companhia e para alimenta\u00e7\u00e3o animal aumentem, eles prev\u00eaem uma maior contrac\u00e7\u00e3o no mercado equino. Nos EUA, os participantes da pesquisa preveem que o n\u00famero de carne bovina e su\u00edna crescer\u00e1, recuperando-se dos decl\u00ednios causados pela seca (carne bovina) e PEDV (su\u00ednos). O PEDV \u00e9 o v\u00edrus da diarreia epid\u00eamica su\u00edna, uma doen\u00e7a devastadora que atingiu os rebanhos su\u00ednos dos EUA em 2013 e 2014. Os executivos da Sa\u00fade Animal est\u00e3o felizes por ter a Grande Recess\u00e3o para tr\u00e1s. Houve um acordo quase universal de que o consumo de carne e as popula\u00e7\u00f5es de animais de estima\u00e7\u00e3o foram ambos impactados negativamente pela recess\u00e3o, especialmente nos EUA.<\/p>\n

Ver postagem completa<\/a><\/div>\n

;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[],"class_list":["post-24030","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"yoast_head":"\nNews from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/24030\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"In 2015 the global animal health industry will see steady growth in the range of 4% to 5%.  That’s the consensus of more than 40 senior executives surveyed recently by Brakke Consulting, Inc.  The survey was conducted in late 2014, and presented at Western Veterinary Conference in Las Vegas, NV, this month. “Executives of smaller companies tended to be more bullish about 2015 and beyond than larger companies,” said Ron Brakke, president of Brakke Consulting.  “Their optimism may be driven in part by new technologies they are developing.” Regions of greatest growth are expected to be Asia, especially China, followed by the US and Latin America, according to survey participants.  Sales in Europe are expected to be flat or perhaps even down slightly.  While executives expect sales of both companion animal and food animal products to expand, they foresee further contraction in the equine market. In the US, survey participants anticipate that beef and swine numbers will grow, rebounding from declines caused by drought (beef) and PEDV (swine).  PEDV is porcine epidemic diarrhea virus, a devastating disease that hit US swine herds in 2013 and 2014. Animal Health executives are happy to have the Great Recession behind them.  There was almost universal agreement that meat consumption and pet populations were both negatively impacted by the recession, especially in the US.View Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/pt\/24030\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" content=\"2015-02-25T18:51:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-04-16T14:44:59+00:00\" \/>\n<meta name=\"author\" content=\"Brakke Consulting\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brakke Consulting\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/24030\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/24030\/\"},\"author\":{\"name\":\"Brakke Consulting\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\"},\"headline\":\"Animal Health Execs Forecast Steady Growth\",\"datePublished\":\"2015-02-25T18:51:17+00:00\",\"dateModified\":\"2018-04-16T14:44:59+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/24030\/\"},\"wordCount\":469,\"articleSection\":[\"Company News\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/24030\/\",\"url\":\"https:\/\/brakkeconsulting.com\/zh\/24030\/\",\"name\":\"News from Brakke Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#website\"},\"datePublished\":\"2015-02-25T18:51:17+00:00\",\"dateModified\":\"2018-04-16T14:44:59+00:00\",\"author\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\"},\"breadcrumb\":{\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/24030\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brakkeconsulting.com\/zh\/24030\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/24030\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brakkeconsulting.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Animal Health Execs Forecast Steady Growth\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brakkeconsulting.com\/#website\",\"url\":\"https:\/\/brakkeconsulting.com\/\",\"name\":\"Brakke Consulting Website\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brakkeconsulting.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\",\"name\":\"Brakke Consulting\",\"url\":\"https:\/\/brakkeconsulting.com\/pt\/author\/i5ww2018\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Not\u00edcias da Brakke Consulting","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brakkeconsulting.com\/pt\/24030\/","og_locale":"pt_PT","og_type":"article","og_title":"News from Brakke Consulting","og_description":"In 2015 the global animal health industry will see steady growth in the range of 4% to 5%.  That’s the consensus of more than 40 senior executives surveyed recently by Brakke Consulting, Inc.  The survey was conducted in late 2014, and presented at Western Veterinary Conference in Las Vegas, NV, this month. “Executives of smaller companies tended to be more bullish about 2015 and beyond than larger companies,” said Ron Brakke, president of Brakke Consulting.  “Their optimism may be driven in part by new technologies they are developing.” Regions of greatest growth are expected to be Asia, especially China, followed by the US and Latin America, according to survey participants.  Sales in Europe are expected to be flat or perhaps even down slightly.  While executives expect sales of both companion animal and food animal products to expand, they foresee further contraction in the equine market. In the US, survey participants anticipate that beef and swine numbers will grow, rebounding from declines caused by drought (beef) and PEDV (swine).  PEDV is porcine epidemic diarrhea virus, a devastating disease that hit US swine herds in 2013 and 2014. Animal Health executives are happy to have the Great Recession behind them.  There was almost universal agreement that meat consumption and pet populations were both negatively impacted by the recession, especially in the US.View Full Post;","og_url":"https:\/\/brakkeconsulting.com\/pt\/24030\/","og_site_name":"Brakke Consulting Website","article_published_time":"2015-02-25T18:51:17+00:00","article_modified_time":"2018-04-16T14:44:59+00:00","author":"Brakke Consulting","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Brakke Consulting","Tempo estimado de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brakkeconsulting.com\/zh\/24030\/#article","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/zh\/24030\/"},"author":{"name":"Brakke Consulting","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6"},"headline":"Animal Health Execs Forecast Steady Growth","datePublished":"2015-02-25T18:51:17+00:00","dateModified":"2018-04-16T14:44:59+00:00","mainEntityOfPage":{"@id":"https:\/\/brakkeconsulting.com\/zh\/24030\/"},"wordCount":469,"articleSection":["Company News"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/brakkeconsulting.com\/zh\/24030\/","url":"https:\/\/brakkeconsulting.com\/zh\/24030\/","name":"Not\u00edcias da Brakke Consulting","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/#website"},"datePublished":"2015-02-25T18:51:17+00:00","dateModified":"2018-04-16T14:44:59+00:00","author":{"@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6"},"breadcrumb":{"@id":"https:\/\/brakkeconsulting.com\/zh\/24030\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brakkeconsulting.com\/zh\/24030\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brakkeconsulting.com\/zh\/24030\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brakkeconsulting.com\/"},{"@type":"ListItem","position":2,"name":"Animal Health Execs Forecast Steady Growth"}]},{"@type":"WebSite","@id":"https:\/\/brakkeconsulting.com\/#website","url":"https:\/\/brakkeconsulting.com\/","name":"Site da Brakke Consulting","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brakkeconsulting.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6","name":"Brakke Consultoria","url":"https:\/\/brakkeconsulting.com\/pt\/author\/i5ww2018\/"}]}},"_links":{"self":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/24030","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/comments?post=24030"}],"version-history":[{"count":1,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/24030\/revisions"}],"predecessor-version":[{"id":25526,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/24030\/revisions\/25526"}],"wp:attachment":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/media?parent=24030"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/categories?post=24030"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/tags?post=24030"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}