{"id":23739,"date":"2011-04-22T12:51:17","date_gmt":"2011-04-22T17:51:17","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=23739"},"modified":"2018-04-16T11:01:01","modified_gmt":"2018-04-16T16:01:01","slug":"23739","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/pt\/23739\/","title":{"rendered":"Brakke comemora 25 anos ajudando empresas de sa\u00fade animal a se adaptarem \u00e0s mudan\u00e7as"},"content":{"rendered":"<p>Este m\u00eas, a Brakke Consulting, Inc. comemora 25 anos de atividade. Agora a consultoria l\u00edder nas ind\u00fastrias de sa\u00fade e nutri\u00e7\u00e3o animal, a empresa fundada por Ron Brakke em 1986 testemunhou uma mudan\u00e7a tremenda. Por exemplo:<\/p>\n<p>&nbsp;\u2022 Em 1986, as cinco maiores empresas de sa\u00fade animal representavam 20% da ind\u00fastria; hoje os 5 primeiros representam 60%.<\/p>\n<p>&nbsp;\u2022 Em 1986, os produtos de origem animal representavam mais de 85% do mercado global; hoje representam cerca de metade.<\/p>\n<p>&nbsp;\u2022 Em 1986, os aditivos medicinais para gado eram 50% do mercado dos Estados Unidos; hoje eles representam 11%.<\/p>\n<p>\u201cO momento foi fortuito\u201d, diz Brakke. \u201cDurante nosso tempo no mercado, a ind\u00fastria de sa\u00fade animal passou de uma ind\u00fastria amplamente agr\u00edcola para uma impulsionada principalmente pelo crescimento do mercado de animais de companhia.&nbsp;<\/p>\n<p>\u201cEm 1986, nenhum dos principais rem\u00e9dios para dirofilariose, pulgas ou controle da dor estava no mercado. Hoje eles s\u00e3o os principais produtos da ind\u00fastria. \u00c0 medida que o mercado mudava, ele criava enormes oportunidades para assist\u00eancia especializada\u201d, afirma Brakke.<\/p>\n<p>Antes de iniciar sua consultoria, Brakke foi presidente da Zoecon Industries, fornecedora de inseticidas para gado e animais de estima\u00e7\u00e3o. Sob sua lideran\u00e7a, a Zoecon cresceu de $15 milh\u00f5es em vendas em 1975 para $125 milh\u00f5es em 1985. Sua empresa controladora vendeu a Zoecon em 1983. Brakke permaneceu na empresa por dois anos, depois saiu em busca de novos desafios.<\/p>\n<p>\u201cQuando lancei a empresa, pensei que seria um passo provis\u00f3rio enquanto considerava outros cargos de CEO. Mas logo ficou \u00f3bvio que havia uma necessidade real de expertise independente no setor, e a empresa realmente decolou\u201d, diz Brakke.<\/p>\n<p>A Brakke Consulting conta hoje com 11 consultores, sendo um no Jap\u00e3o e outro na Austr\u00e1lia. A empresa tamb\u00e9m mant\u00e9m rela\u00e7\u00f5es com outros consultores na Europa e na Am\u00e9rica Latina.<\/p>\n<p>A empresa fornece servi\u00e7os para empresas farmac\u00eauticas, de alimentos para animais de estima\u00e7\u00e3o, ra\u00e7\u00f5es e empresas relacionadas em cinco \u00e1reas principais: consultoria de gest\u00e3o; fus\u00e3o, aquisi\u00e7\u00e3o e licenciamento; recrutamento de executivos; intelig\u00eancia de mercado; e gerenciamento de pr\u00e1tica veterin\u00e1ria. Ela tamb\u00e9m opera o Animalhealthjobs.com, um site de coloca\u00e7\u00e3o de funcion\u00e1rios.&nbsp;<\/p>\n<p>\u201cNossos consultores s\u00e3o todos executivos seniores com experi\u00eancia profunda e complementar no setor\u201d, diz Brakke. \u201cAo longo dos anos, descobrimos que nosso trabalho, especialmente busca de executivos e pesquisa de mercado, nos ajudou a manter nossos dedos no pulso do mercado.\u201d<\/p>\n<p>O que Ron Brakke v\u00ea para a ind\u00fastria nos pr\u00f3ximos 25 anos?<\/p>\n<p>\u201cAcho que estamos come\u00e7ando a ver o fim da fase de consolida\u00e7\u00e3o. Isso ficou evidente na tentativa fracassada de fus\u00e3o da Merial e da Intervet-Schering Plough\u201d, diz Brakke. \u201cContinuar\u00e3o a haver aquisi\u00e7\u00f5es e fus\u00f5es. Mas esperamos ver mais \u00eanfase na diversifica\u00e7\u00e3o \u00e0 medida que as grandes empresas ampliam seus portf\u00f3lios e se esfor\u00e7am para se tornar mais full service. Tamb\u00e9m haver\u00e1 mais foco, tanto entre as empresas de manufatura quanto de distribui\u00e7\u00e3o, nas capacidades globais\u201d.<\/p>\n<p>Quanto a si mesmo, Brakke est\u00e1 mais entusiasmado do que nunca com o neg\u00f3cio de consultoria. \u201cH\u00e1 mais mudan\u00e7as, acontecendo em um ritmo acelerado. \u00c9 um \u00f3timo momento para ser um consultor!\u201d diz Brakke.<\/p>\n<p><u>Sobre a Brakke Consulting<\/u><br \/>\nA Brakke Consulting est\u00e1 sediada em Dallas, TX, com escrit\u00f3rios em Chicago, Omaha, St. Louis, Kansas City, Stuart, FL, Sydney, Austr\u00e1lia e Osaka, Jap\u00e3o. Para obter mais informa\u00e7\u00f5es, entre em contato com a Brakke Consulting, Inc., 2735 Villa Creek, Suite 140, Dallas, TX, 75234, (972) 243-4033, <a href=\"https:\/\/brakkeconsulting.com\/pt\/\">www.brakkeconsulting.com<\/a>.&nbsp;<\/p>\n<p><a target=\"_blank\" href=\"\/pt\/files\/press_releases\/4-22-11_BrakkeAnniverary_NR.pdf\/\">vers\u00e3o para impress\u00e3o<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Este m\u00eas, a Brakke Consulting, Inc. comemora 25 anos de atividade. Agora a consultoria l\u00edder nas ind\u00fastrias de sa\u00fade e nutri\u00e7\u00e3o animal, a empresa fundada por Ron Brakke em 1986 testemunhou uma tremenda mudan\u00e7a. Por exemplo: \u2022 Em 1986, as cinco maiores empresas de sa\u00fade animal representavam 20% da ind\u00fastria; hoje, as 5 maiores respondem por 60%. \u2022 Em 1986, os produtos de origem animal representavam mais de 85% do mercado global; hoje, eles representam cerca de metade. \u2022 Em 1986, os aditivos alimentares medicinais para gado eram 50% do mercado dos EUA; hoje, eles representam 11%. &quot;O momento foi fortuito&quot;, diz Brakke. &quot;Durante nosso tempo no neg\u00f3cio, a ind\u00fastria de sa\u00fade animal fez a transi\u00e7\u00e3o de uma ind\u00fastria amplamente agr\u00edcola para uma impulsionada principalmente pelo crescimento no mercado de animais de companhia. &quot;Em 1986, nenhum dos principais medicamentos para dirofilariose, pulgas, carrapatos ou controle da dor estava no mercado. Hoje, eles s\u00e3o os produtos l\u00edderes na ind\u00fastria. Conforme o mercado mudou, ele criou tremendas oportunidades para assist\u00eancia especializada\u201d, diz Brakke. Antes de come\u00e7ar sua consultoria, Brakke foi presidente da Zoecon Industries, uma fornecedora de inseticidas para gado e animais de estima\u00e7\u00e3o. Sob sua lideran\u00e7a, a Zoecon cresceu de $15 milh\u00f5es em vendas em 1975 para $125 milh\u00f5es em 1985. Sua empresa controladora vendeu a Zoecon em 1983. Brakke permaneceu na empresa por dois anos e depois saiu para buscar novos desafios. \u201cQuando lancei<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/pt\/23739\/\" class=\"view-full-post-btn\">Ver postagem completa<\/a><\/div>\n<p>;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[],"class_list":["post-23739","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/pt\/23739\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"This month Brakke Consulting, Inc. celebrates 25 years in business.&nbsp; Now the leading consultancy in the animal health and nutrition industries, the firm established by Ron Brakke in 1986 has witnessed tremendous change.&nbsp; For example: &nbsp;&bull;&nbsp;In 1986, the five largest animal health companies represented 20% of the industry; today the top 5 account for 60%. &nbsp;&bull;&nbsp;In 1986, food animal products accounted for over 85% of the global market; today they represent about half. &nbsp;&bull;&nbsp;In 1986, medicinal feed additives for livestock were 50% of the US market; today they represent 11%. &ldquo;The timing was fortuitous,&rdquo; Brakke says.&nbsp; &ldquo;During our time in business the animal health industry has transitioned from largely an agricultural industry to one driven primarily by growth in the companion animal market.&nbsp; &ldquo;In 1986, none of the major heartworm, flea-tick or pain management drugs were on the market.&nbsp; Today they are the leading products in the industry.&nbsp; As the market shifted it created tremendous opportunities for expert assistance,&rdquo; Brakke says. Before starting his consultancy, Brakke was president of Zoecon Industries, a supplier of insecticides for livestock and pets.&nbsp; Under his leadership Zoecon grew from $15 million in sales in 1975 to $125 million in 1985.&nbsp; Its parent company sold Zoecon in 1983.&nbsp; Brakke stayed with the company for two years, then left to seek new challenges. &ldquo;When I launchedView Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/pt\/23739\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" content=\"2011-04-22T17:51:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-04-16T16:01:01+00:00\" \/>\n<meta name=\"author\" content=\"Brakke Consulting\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brakke Consulting\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/23739\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/23739\/\"},\"author\":{\"name\":\"Brakke Consulting\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\"},\"headline\":\"Brakke Celebrates 25 Years of Helping Animal Health Companies Adapt to Change\",\"datePublished\":\"2011-04-22T17:51:17+00:00\",\"dateModified\":\"2018-04-16T16:01:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/23739\/\"},\"wordCount\":576,\"articleSection\":[\"Company News\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/23739\/\",\"url\":\"https:\/\/brakkeconsulting.com\/zh\/23739\/\",\"name\":\"News from Brakke Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#website\"},\"datePublished\":\"2011-04-22T17:51:17+00:00\",\"dateModified\":\"2018-04-16T16:01:01+00:00\",\"author\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\"},\"breadcrumb\":{\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/23739\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brakkeconsulting.com\/zh\/23739\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brakkeconsulting.com\/zh\/23739\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brakkeconsulting.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Brakke Celebrates 25 Years of Helping Animal Health Companies Adapt to Change\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brakkeconsulting.com\/#website\",\"url\":\"https:\/\/brakkeconsulting.com\/\",\"name\":\"Brakke Consulting Website\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brakkeconsulting.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\",\"name\":\"Brakke Consulting\",\"url\":\"https:\/\/brakkeconsulting.com\/pt\/author\/i5ww2018\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Not\u00edcias da Brakke Consulting","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brakkeconsulting.com\/pt\/23739\/","og_locale":"pt_PT","og_type":"article","og_title":"News from Brakke Consulting","og_description":"This month Brakke Consulting, Inc. celebrates 25 years in business.&nbsp; Now the leading consultancy in the animal health and nutrition industries, the firm established by Ron Brakke in 1986 has witnessed tremendous change.&nbsp; For example: &nbsp;&bull;&nbsp;In 1986, the five largest animal health companies represented 20% of the industry; today the top 5 account for 60%. &nbsp;&bull;&nbsp;In 1986, food animal products accounted for over 85% of the global market; today they represent about half. &nbsp;&bull;&nbsp;In 1986, medicinal feed additives for livestock were 50% of the US market; today they represent 11%. &ldquo;The timing was fortuitous,&rdquo; Brakke says.&nbsp; &ldquo;During our time in business the animal health industry has transitioned from largely an agricultural industry to one driven primarily by growth in the companion animal market.&nbsp; &ldquo;In 1986, none of the major heartworm, flea-tick or pain management drugs were on the market.&nbsp; Today they are the leading products in the industry.&nbsp; As the market shifted it created tremendous opportunities for expert assistance,&rdquo; Brakke says. Before starting his consultancy, Brakke was president of Zoecon Industries, a supplier of insecticides for livestock and pets.&nbsp; Under his leadership Zoecon grew from $15 million in sales in 1975 to $125 million in 1985.&nbsp; Its parent company sold Zoecon in 1983.&nbsp; Brakke stayed with the company for two years, then left to seek new challenges. &ldquo;When I launchedView Full Post;","og_url":"https:\/\/brakkeconsulting.com\/pt\/23739\/","og_site_name":"Brakke Consulting Website","article_published_time":"2011-04-22T17:51:17+00:00","article_modified_time":"2018-04-16T16:01:01+00:00","author":"Brakke Consulting","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Brakke Consulting","Tempo estimado de leitura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/brakkeconsulting.com\/zh\/23739\/#article","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/zh\/23739\/"},"author":{"name":"Brakke Consulting","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6"},"headline":"Brakke Celebrates 25 Years of Helping Animal Health Companies Adapt to Change","datePublished":"2011-04-22T17:51:17+00:00","dateModified":"2018-04-16T16:01:01+00:00","mainEntityOfPage":{"@id":"https:\/\/brakkeconsulting.com\/zh\/23739\/"},"wordCount":576,"articleSection":["Company News"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/brakkeconsulting.com\/zh\/23739\/","url":"https:\/\/brakkeconsulting.com\/zh\/23739\/","name":"Not\u00edcias da Brakke Consulting","isPartOf":{"@id":"https:\/\/brakkeconsulting.com\/#website"},"datePublished":"2011-04-22T17:51:17+00:00","dateModified":"2018-04-16T16:01:01+00:00","author":{"@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6"},"breadcrumb":{"@id":"https:\/\/brakkeconsulting.com\/zh\/23739\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/brakkeconsulting.com\/zh\/23739\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/brakkeconsulting.com\/zh\/23739\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/brakkeconsulting.com\/"},{"@type":"ListItem","position":2,"name":"Brakke Celebrates 25 Years of Helping Animal Health Companies Adapt to Change"}]},{"@type":"WebSite","@id":"https:\/\/brakkeconsulting.com\/#website","url":"https:\/\/brakkeconsulting.com\/","name":"Site da Brakke Consulting","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/brakkeconsulting.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Person","@id":"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6","name":"Brakke Consultoria","url":"https:\/\/brakkeconsulting.com\/pt\/author\/i5ww2018\/"}]}},"_links":{"self":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/23739","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/comments?post=23739"}],"version-history":[{"count":1,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/23739\/revisions"}],"predecessor-version":[{"id":25269,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/posts\/23739\/revisions\/25269"}],"wp:attachment":[{"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/media?parent=23739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/categories?post=23739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brakkeconsulting.com\/pt\/wp-json\/wp\/v2\/tags?post=23739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}