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<oembed><version>1.0</version><provider_name>Site da Brakke Consulting</provider_name><provider_url>https://brakkeconsulting.com/pt</provider_url><title>News from Brakke Consulting</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="FTF1ytifKU"&gt;&lt;a href="https://brakkeconsulting.com/pt/23991/"&gt;Not&#xED;cias e notas de sa&#xFA;de animal de 14 de outubro de 2016&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://brakkeconsulting.com/pt/23991/embed/#?secret=FTF1ytifKU" width="600" height="338" title="&#x201C;Animal Health News &amp; Notes for October 14, 2016&#x201D; &#x2014; Brakke Consulting Website" data-secret="FTF1ytifKU" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script type="text/javascript"&gt;
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&lt;/script&gt;</html><description>printer friendly *********************************** Brakke Consulting&rsquo;s Animal Health News &amp; Notes for October 14, 2016 Copyright &copy; Brakke Consulting, Inc. &nbsp; Editor: Lynn Fondon DVM MBA ************************************ IN THE NEWS: &nbsp; Brakke Consulting news 2017 Pet Pharmaceutical Market Shift Study &ndash; early order discount extended OTC Channel&nbsp; &nbsp; earnings news Virbac &nbsp; other news Bentley&rsquo;s Pet Stuff Boehringer Ingelheim (divestiture) Boehringer Ingelheim (Ultra Duramune Lyme) Ceva Diamond Pet Foods E.I. Medical Imaging Gimborn Holding ImmuCell Merck Merial Moochie &amp; Co T-Cyte Therapeutics &nbsp; *********************************** BRAKKE CONSULTING, INC. 2016-2017 PET PHARMACEUTICAL MARKET SHIFT STUDY EARLY-ORDER DISCOUNT EXTENDED ONE WEEK &ndash; DEADLINE OCTOBER 21 Brakke Consulting and Trone Brand Energy are pleased to announce the upcoming Pet Pharmaceutical Market Shift Study. The first study, completed in 2015, identified the desire of pet owners to be free to buy prescriptions outside the veterinary hospital.&nbsp; About 25% of clinics were already experiencing revenue decreases as a result of a change in buying behavior, and a majority of pharmacists believed they should be dispensing more pet medications due to market demand.&nbsp; The 2017 follow-on study will identify what veterinarians need to do to maintain client buying loyalty. Also, veterinarians attitudes and reactions towards manufacturers and distributors selling directly to human pharmacies or the internet will be measured, along with what actions are open to manufacturers andView Full Post;</description></oembed>
