{"id":38680,"date":"2026-09-25T08:08:39","date_gmt":"2026-09-25T14:08:39","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=38680"},"modified":"2026-09-25T08:08:51","modified_gmt":"2026-09-25T14:08:51","slug":"this-week-in-animal-health-innovation-new-partnerships-and-industry-growth","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/ja\/this-week-in-animal-health-innovation-new-partnerships-and-industry-growth\/","title":{"rendered":"\u4eca\u9031\u306e\u52d5\u7269\u533b\u7642\uff1a\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3001\u65b0\u305f\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3001\u305d\u3057\u3066\u696d\u754c\u306e\u6210\u9577"},"content":{"rendered":"<div class=\"et_post_meta_wrapper\">\n<h3 class=\"entry-title\">\u4eca\u9031\u306e\u52d5\u7269\u533b\u7642\uff1a\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3001\u65b0\u305f\u306a\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3001\u305d\u3057\u3066\u696d\u754c\u306e\u6210\u9577<\/h3>\n<p class=\"post-meta\">by <span class=\"author vcard\"><a title=\"Posts by Amanda McDavid\" href=\"https:\/\/brakkeconsulting.com\/ja\/author\/amanda\/\" rel=\"author\">\u30a2\u30de\u30f3\u30c0\u30fb\u30de\u30af\u30c7\u30a4\u30d3\u30c3\u30c9<\/a><\/span> | <span class=\"published\">Sept. 25, 2026<\/span> | <a href=\"https:\/\/brakkeconsulting.com\/ja\/category\/news\/\" rel=\"category tag\">\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc<\/a><\/p>\n<\/div>\n<div class=\"entry-content\">\n<p><strong>\u52d5\u7269\u885b\u751f\u30cb\u30e5\u30fc\u30b9\u3068\u60c5\u5831 \u00b7 2026\u5e746\u670826\u65e5<br \/>\n<\/strong><strong>ANimal Health May Be Entering a More Active Innovation Cycle<br \/>\n<\/strong><em>\u7de8\u96c6\u8005\uff1a\u30af\u30ea\u30b9\u30c6\u30a3\u30f3\u30fb\u30de\u30fc\u30eb DVM\u3001MBA\u3001CVPM<br \/>\n<\/em>************************************\u00a0<strong><br \/>\n\u53ce\u76ca\u30cb\u30e5\u30fc\u30b9 <\/strong><\/p>\n<ul>\n<li><strong>\u30bc\u30cd\u30e9\u30eb\u30df\u30eb\u30ba<\/strong> reported first-quarter fiscal 2027 net sales of $613 million for its North America Pet segment, essentially flat compared with the prior year. Cat food sales increased double digits and pet treats grew low single digits, while dog food declined high single digits. Segment operating profit fell 12% to $100 million, reflecting higher input costs, lower volume and increased SG&amp;A expenses, partially offset by favorable pricing and product mix.<em>(<\/em><a href=\"https:\/\/investors.generalmills.com\/press-releases\/press-release-details\/2026\/General-Mills-Reports-Fiscal-2027-First-quarter-Results-and-Reaffirms-Full-year-Outlook\/default.aspx\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a><em>)<\/em>\u00a0<strong>\u00a0<\/strong><\/li>\n<\/ul>\n<p>************************************<br \/>\n<strong>Brakke\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30cb\u30e5\u30fc\u30b9<br \/>\nUpcoming Syndicated Studies<\/strong><\/p>\n<p>Trone Research and Consulting (TRC), in collaboration with Brakke Consulting, is pleased to announce two upcoming syndicated studies focused on Pain Management and Dermatology. Across the animal health industry, companies face common research challenges. But the cost of custom studies can quickly add up. TRC&#8217;s syndicated approach delivers shared insight at exceptional value. Designed specifically for the animal health industry, these studies will provide a comprehensive view of two important and rapidly evolving markets.<\/p>\n<p>Each study combines insights from <strong>400 U.S. veterinarians and 700 pet owners<\/strong>, connecting the clinical perspective with the real-world experiences of pet owners. This approach helps uncover where veterinarian and pet owner perspectives align and where they differ. The studies also aim to identify treatment behaviors, unmet needs, compliance challenges, and opportunities for future innovation.<\/p>\n<p>\u306e <strong>\u75bc\u75db\u7ba1\u7406\u7814\u7a76<\/strong>, publishing in January 2027, will examine the changing osteoarthritis treatment landscape, including current treatment protocols, clinical decision-making, satisfaction, compliance, and openness to emerging therapies.<\/p>\n<p>\u306e <strong>Dermatology Study<\/strong>, publishing in April 2027, will explore the diagnostic journey, current treatment and brand dynamics, the pet owner experience, compliance and receptivity to future innovations.<\/p>\n<p>Each report is <strong>$19,500<\/strong> and includes a one-hour meeting with TRC to discuss findings and implications. Studies may be purchased individually or bundled together for <strong>$38,000\u2014a savings of $1000.<\/strong><\/p>\n<p><strong>Early-order discounts are also available.<\/strong> Orders for the studies placed by October 5th receive $1,000 off a single study ($18,500), $2,000 off the bundle ($36,000), or $500 off a single-audience version ($12,000), provided a PO is issued, or payment is received within 30 days of the order date.<\/p>\n<p>************************************\u00a0<strong><br \/>\n\u7c73\u56fd\u4f01\u696d\u30cb\u30e5\u30fc\u30b9<\/strong><\/p>\n<ul>\n<li><strong>\u30c7\u30af\u30e9<\/strong> announces availability of Laverdia\u00ae (verdinexor tablets), the first and only FDA-approved oral treatment for dogs diagnosed with lymphoma. The at-home treatment provides veterinarians and pet owners with an option to begin treatment immediately following diagnosis. <em>(<\/em><a href=\"https:\/\/www.prnewswire.com\/news-releases\/dechra-brings-laverdia-verdinexor-tablets-the-first-and-only-fda-approved-oral-treatment-for-dogs-diagnosed-with-lymphoma-302884978.html\"><em>PRN Newswire<\/em><\/a><em>)<\/em><\/li>\n<li><strong>\u30d2\u30eb\u30ba\u30da\u30c3\u30c8\u30cb\u30e5\u30fc\u30c8\u30ea\u30b7\u30e7\u30f3<\/strong> announced the expansion of sponsoring clinical nutrition residency programs to The Ohio State University, University of California, Davis, University of Georgia and University of Tennessee. (<a href=\"https:\/\/www.petage.com\/hills-pet-nutrition-supports-veterinary-industry-with-residency-sponsorships\/\"><em>com<\/em><\/a>)<\/li>\n<li><strong>\u5168\u56fd<\/strong> \u63d0\u643a\u3057\u3066 <strong>\u30d5\u30a1\u30fc\u30b9\u30c8\u30d9\u30c3\u30c8<\/strong> is offering a new telemedicine service, VetHelpline App in qualified states that provide policyholders to schedule a virtual visit with a licensed veterinarian. (<a href=\"https:\/\/news.nationwide.com\/nationwide-launches-pet-telemedicine-program\/\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a>)<\/li>\n<li><strong>\u30b7\u30cd\u30af\u30b7\u30b9<\/strong> \u305d\u3057\u3066 <strong>\u30d1\u30bf\u30fc\u30bd\u30f3\u7363\u533b<\/strong> have announced a collaboration to expand nationwide access to Synexis DHP technology for veterinary and animal health professionals. The technology provides continuous airborne and surface pathogen control and is designed to complement existing sanitation protocols in animal care facilities. (<a href=\"https:\/\/synexis.com\/synexis-llc-and-penn-veterinary-supply-collaborate-to-offer-dhp-technology-across-animal-health-facilities-nationwide\/?srsltid=AU7gw4XJlO3GVgSa_4Q9jWObKbYt0bwt7veTtG3DI3Q8JidmN53jb-or\"><em>Company press release<\/em><\/a><em>)<\/em><em><br \/>\n<\/em><\/li>\n<li>\u6226\u7565\u7684\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7 <strong>Veterinary Management Groups (VMG<\/strong>\uff09 \u305d\u3057\u3066 <strong>\u30be\u30e1\u30c7\u30a3\u30ab <\/strong>establishes it as a preferred provider of advanced veterinary solutions across its equine and companion product lines. (<a href=\"https:\/\/feeds.issuerdirect.com\/news-release.html?newsid=4880092196428652&amp;symbol=ZOM,ZOMDF\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a>)<\/li>\n<li><strong>DASH\u30c9\u30c3\u30b0\u30d5\u30fc\u30c9<em>, <\/em><\/strong>a fresh-frozen dog food brand, announced it closed an oversubscribed $1.5M seed round led by <strong>Voltage Ventures<\/strong>. (<a href=\"https:\/\/www.petfoodindustry.com\/business-strategy\/news\/15835451\/dash-dog-food-raises-15-million-seed-round\"><em>com<\/em><\/a>)<\/li>\n<li><strong>\u30c8\u30e9\u30af\u30bf\u30fc\u30b5\u30d7\u30e9\u30a4\u30ab\u30f3\u30d1\u30cb\u30fc<\/strong> released a survey of pet owners and pet food, highlighting that 51% of dog owners now purchase premium, fresh or organic food for their pets. (<a href=\"https:\/\/www.petfoodindustry.com\/pet-food-market\/market-trends-and-reports\/news\/15835537\/survey-half-of-dog-owners-now-buy-premium-food\"><em>com<\/em><\/a>)<\/li>\n<li><strong>\u30da\u30c3\u30c8\u30e1\u30c3\u30c9\u30a8\u30af\u30b9\u30d7\u30ec\u30b9 <\/strong>announced the appointment of Jeff Willard as CEO, President and member of the Board of Directors effective September 28, 2006.\u00a0 He succeeds Leslie C.G. Campbell who served as Interim in these roles since August 2025. (<a href=\"https:\/\/www.rttnews.com\/3691910\/petmeds-ceo-transition-jeff-willard-to-succeed-leslie-campbell.aspx\"><em>com<\/em><\/a>)<\/li>\n<li><strong>\u30a2\u30eb\u30d9\u30aa\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u30ba<\/strong> \u305d\u3057\u3066 <strong>\u30ed\u30a4\u30e4\u30ebGD<\/strong> announced an expanded partnership that will build on the existing collaborations including the commercial deployment of their on-farm avian influenza test into additional pathogens in poultry, swine and cattle. (<a href=\"https:\/\/www.prnewswire.com\/news-releases\/alveo-technologies-and-royal-gd-expand-partnership-to-advance-point-of-need-molecular-diagnostics-to-additional-livestock-species--expanded-poultry-offerings-302882862.html\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a>)<\/li>\n<li><strong>Guardian Vets<\/strong>, a provider of after-hours triage support, announced that it has surpassed 2.5 million after-hours cases. (<a href=\"https:\/\/www.globenewswire.com\/news-release\/2026\/09\/22\/3366353\/0\/en\/guardianvets-surpasses-2-5-million-after-hours-veterinary-cases-highlighting-the-growing-need-for-24-7-client-access.html\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a>)<\/li>\n<li><strong>\u7363\u533b\u5b66<\/strong>, a provider of AI radiology screening and on-demand teleradiology consultations, announced the rebuild and re-release of all 94 classifiers on a new model architecture that is described in its published performance data that is open for public access. (<a href=\"https:\/\/vetology.net\/vetology-rebuilds-all-94-ai-classifiers-in-two-months\/\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a>)<\/li>\n<li><strong>\u30da\u30c8\u30ea\u30d6\u30ed <\/strong>launched Granary 2, a smart feeder that uses an AI camera and built-in scale to help monitor pet health in multi-cat households. (<a href=\"https:\/\/www.techbuzz.ai\/articles\/petlibro-s-ai-feeder-tracks-multi-cat-meals-with-smart-scale\"><em>\u3042\u3044<\/em><\/a>)<\/li>\n<li><strong>\u725b\u30de\u30cd\u30fc\u30b8\u30e3\u30fc <\/strong>announced its new innovations, including the CowManager Milk Sensor and Calving Alerts will be on display at the World Dairy Expo. (<a href=\"https:\/\/www.cowmanager.com\/event\/world-dairy-expo\/\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a>)<\/li>\n<\/ul>\n<p><em>Correction: In last week\u2019s newsletter we incorrectly stated\/implied that Loyal has received notification of technical section complete for LOY-003- they have completed the Reasonable Expectation of Effectiveness section of its application but have <strong>\u306a\u3044<\/strong> received notification of technical section complete from the FDA.<br \/>\n<\/em><\/p>\n<p>************************************<br \/>\n<strong>\u30d6\u30e9\u30c3\u30b1\u691c\u7d22<br \/>\nWe\u2019re Hiring!<br \/>\n<\/strong><br \/>\nNow hiring a Director of Marketing! Our client is a prominent provider of generic pharmaceuticals with a solid base of existing products and full development portfolio. We can expect launches within the next 12-18 months. This is an individual contributor position reporting to the President. Experience with private label arrangements and partners in multiple channels needed. Frequent travel expected, home office located in the KC area, remote\/hybrid. For more information including the job description and compensation, contact Jeff Santosousso at Jeff@brakkeconsulting.com.<\/p>\n<p>************************************<br \/>\n<strong>\u56fd\u969b\u4f01\u696d\u30cb\u30e5\u30fc\u30b9<\/strong><\/p>\n<ul>\n<li>\u30a4\u30ae\u30ea\u30b9 \u2013 <strong>Medneo,<\/strong> a UK diagnostic imaging provider acquired <strong>Burgess Diagnostics<\/strong>, a provider of mobile MRI and CT imaging services for the veterinary sector. (<a href=\"https:\/\/www.investorsinhealthcare.com\/articles\/category\/news\/uk-medneo-accelerates-growth-and-enters-veterinary-imaging-with-acquisition-of-burgess-diagnostics\/\"><em>com<\/em><\/a>)<\/li>\n<\/ul>\n<p>************************************<br \/>\n<strong>\u52d5\u7269\u7528\u533b\u85ac\u54c1\u696d\u754c\u30cb\u30e5\u30fc\u30b9<\/strong><\/p>\n<ul>\n<li>US \u2013 Based on evidence of risk to people and aquatic insects, the California Department of Pesticide Regulation are proposing to limit access to and use of fipronil, a commonly used active ingredient in topical spot-ons. (<a href=\"https:\/\/news.vin.com\/default.aspx?pid=210&amp;Id=13498556&amp;f5=1\"><em>vin.com<\/em><\/a>)<\/li>\n<li>US \u2013 The Veterinary Hospital Management Association honored Dr. Peter Weinstein with the 2026 President\u2019s Award. (<em>\u7d44\u7e54\u306e\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em>)<\/li>\n<li>US \u2013 New Mexico has confirmed its 2<sup>\u3068<\/sup> New World screwworm case in a horse, it comes just shortly after the state\u2019s release from having an infested zone and before reopening of the Santa Teresa, NM port of entry to livestock. (<a href=\"https:\/\/www.agdaily.com\/livestock\/screwworm-reappears-in-new-mexico-as-cattle-trade-resumes\/\"><em>com<\/em><\/a><em>)<\/em><\/li>\n<li>US- USDA\u2019s APHIS is seeking comment on a proposal to reduce the HPAI-related waiting period for certain imported birds and avian commodities from 90 to 28 days. The change would align U.S. regulations with updated international standards. Comments will be accepted for 60 days.\u00a0<em>(<\/em><a href=\"https:\/\/www.aphis.usda.gov\/news\/program-update\/aphis-seeks-comment-proposal-reduce-hpai-waiting-period-imported-poultry-avian\"><em>\u7c73\u56fd\u8fb2\u52d9\u7701<\/em><\/a><em>)<\/em><\/li>\n<li>US \u2013 The FDA concluded their evaluation of Pre-market Animal Food Ingredient review programs and shared its plans for process improvements to improve the review process. (<a href=\"https:\/\/www.fda.gov\/animal-veterinary\/cvm-updates\/fda-concludes-evaluation-pre-market-animal-food-ingredient-review-programs-and-shares-vision-future\"><em>\u653f\u5e9c\u767a\u8868<\/em><\/a>)<\/li>\n<li>US \u2013 The first molecular characterization of Marfan syndrome in domestic cats has been documented in a pair of feline siblings. (<a href=\"https:\/\/www.vet.cornell.edu\/about-us\/news\/20260922\/first-known-cases-feline-marfan-syndrome-discovered-cat-siblings\"><em>\u30b3\u30fc\u30cd\u30eb\u5927\u5b66<\/em><\/a>)<\/li>\n<li>US- Banfield Foundation releases 2025 Impact Report highlighting $3.4 million in support for under-resourced communities. The Foundation awarded 497 grants and helped provide veterinary care and services to more than 152,000 pets across 43 states, Puerto Rico and Saipan. Initiatives included preventive care, spay\/neuter services, disaster response and programs deploying veterinary professionals to communities with limited access to care. (<a href=\"https:\/\/markets.businessinsider.com\/news\/stocks\/banfield-foundation-releases-2025-impact-report-celebrating-3-4-million-in-grants-supporting-under-resourced-communities-1036564299\"><em>Business Insider<\/em><\/a>)<\/li>\n<li>US- UC Davis has launched the Translational Brain Tumor Center, bringing together specialists from veterinary and human medicine to advance treatments for brain cancers across species. The center connects expertise from the UC Davis School of Veterinary Medicine and UC Davis Health, using a One Health approach to accelerate research and improve therapies for both people and pets.<em> (<\/em><a href=\"https:\/\/www.ucdavis.edu\/health\/news\/new-uc-davis-center-seeks-better-brain-tumor-treatments-people-and-pets\"><em>\u4f01\u696d\u30d7\u30ec\u30b9\u30ea\u30ea\u30fc\u30b9<\/em><\/a><em>)\u00a0<\/em><\/li>\n<li>AU \u2013 A US$150,000 grant from the Zoetis Foundation for the Australian Veterinary Association (AVA) THRIVE wellbeing initiative will allow nationwide expansion of its Cultivating Safe Teams program.\u00a0 (<a href=\"https:\/\/petnews.com.au\/the-ava-secures-150000-zoetis-foundation-grant\/\"><em>com.au<\/em><\/a>)<\/li>\n<li>EG\/ LY \u2013 A memorandum of understanding between Libya\u2019 National Center for Animal Health and Egypt\u2019s General Organization for Veterinary Services was signed to enhance technical and scientific cooperation in animal health and veterinary services. (<a href=\"https:\/\/libyaobserver.ly\/inbrief\/libya-egypt-sign-mou-strengthen-veterinary-cooperation\"><em>ly<\/em><\/a>)<\/li>\n<li>UK \u2013 The Competition and Markets Authority (CMA) made its remedies for veterinary services sector remedies binding and provided a <a href=\"https:\/\/assets.publishing.service.gov.uk\/media\/69c22cf8cfa346b9d4704af8\/Vet_timetable_infographics.pdf\">timetable<\/a> for when they come into effect. (<a href=\"https:\/\/www.bbc.com\/news\/articles\/cqzjz2gx18ggo\"><em>com<\/em><\/a>)<\/li>\n<\/ul>\n<p>************************************<br \/>\n<strong>Brakke\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u8996\u70b9<\/strong><br \/>\n<strong>Viewpoint: Animal Health May Be Entering a More Active Innovation Cycle<br \/>\n<\/strong><\/p>\n<p>Large animal-health companies are facing increasing competitive pressure and public-market expectations for profitable growth. One likely consequence is greater interest in acquiring, partnering with, or licensing innovative assets developed outside their own organizations.<\/p>\n<p>That could be good news for smaller animal-health companies and the private investors backing them.<\/p>\n<p>But there is a structural problem. Too many companies approach strategic buyers before they are ready. At the same time, animal health still has a relatively small pool of investors who understand how to evaluate early-stage sector risk, and limited structured capital to help promising companies reach the point where larger players can engage meaningfully. If acquisition activity increases and more investors begin to see credible exit outcomes, that could bring needed oxygen into the early-stage animal-health capital ecosystem.<\/p>\n<p>The opportunity, however, comes with a requirement: smaller companies will need to become better prepared.<\/p>\n<p>That means identifying the risks most likely to block the next financing or strategic decision, intentionally mitigating those risks, and ensuring that the capital being raised is tied to generating the evidence needed to reach the next value-inflection point. It also means arriving at diligence with a clearer development story, not simply a promising technology and a large market.<\/p>\n<p>In our view, a healthier innovation ecosystem will require both sides to evolve: more informed capital entering animal health, and early-stage companies becoming more disciplined in how they prepare for it.<\/p>\n<p><a href=\"https:\/\/docs.google.com\/forms\/d\/e\/1FAIpQLSfPnIhLhIr84XHKWAV42sx3OkGloAGOCChKFj-SAL-x358TFg\/viewform?usp=header\"><strong>Download the full white paper:<\/strong> <em>Animal-Health Enterprise Value Is Enhanced by Focused Risk Mitigation<\/em><\/a><\/p>\n<p>***********************************<br \/>\n<strong>\u3042\u306a\u305f\u306e\u610f\u898b<br \/>\n<\/strong><\/p>\n<p>Last week we asked how burnout among veterinarians compared to non-veterinarians in the US college-educated adult population.\u00a0 According to the 2023 Merck Animal Health Veterinary Wellbeing Study, on average veterinarians have about the same level of burnout as non-veterinarians.\u00a0 Surprisingly, 9% of our respondents got the answer correct, while 45% said that burnout was much higher and another 45% said it was somewhat higher than non-veterinarians.\u00a0 Interesting that none of the respondents thought that burnout was lower.<\/p>\n<p>This week, let&#8217;s see how our readers stack up against Tractor Supply Company&#8217;s survey of pet owners mentioned above. If you own a dog, do you feed your dog a premium, fresh or organic food.<\/p>\n<p>************************************<br \/>\n<strong>Brakke \u5728\u5eab\u8868<\/strong><strong><br \/>\n<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-38681\" src=\"https:\/\/brakkeconsulting.com\/wp-content\/uploads\/2026\/09\/9.25-Stock.png\" alt=\"\" width=\"665\" height=\"547\" srcset=\"https:\/\/brakkeconsulting.com\/wp-content\/uploads\/2026\/09\/9.25-Stock.png 665w, https:\/\/brakkeconsulting.com\/wp-content\/uploads\/2026\/09\/9.25-Stock-480x395.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 665px, 100vw\" \/><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>This Week in Animal Health: Innovation, New Partnerships and Industry Growth by Amanda McDavid | Sept. 25, 2026 | Newsletter Animal Health News and Notes \u00b7 June 26, 2026 ANimal Health May Be Entering a More Active Innovation Cycle Editor: Christine Merle DVM, MBA, CVPM ************************************\u00a0 Earnings News General Mills reported first-quarter fiscal 2027 net sales of $613 million for its North America Pet segment, essentially flat compared with the prior year. Cat food sales increased double digits and pet treats grew low single digits, while dog food declined high single digits. Segment operating profit fell 12% to $100 million, reflecting higher input costs, lower volume and increased SG&amp;A expenses, partially offset by favorable pricing and product mix.(Company Press Release)\u00a0\u00a0 ************************************ Brakke Consulting News Upcoming Syndicated Studies Trone Research and Consulting (TRC), in collaboration with Brakke Consulting, is pleased to announce two upcoming syndicated studies focused on Pain Management and Dermatology. Across the animal health industry, companies face common research challenges. But the cost of custom studies can quickly add up. TRC&#8217;s syndicated approach delivers shared insight at exceptional value. Designed specifically for the animal health industry, these studies will provide a comprehensive view of two important and rapidly evolving markets. Each study combines insights from 400 U.S. veterinarians and 700 pet owners, connecting the clinical perspective with the real-world<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/ja\/this-week-in-animal-health-innovation-new-partnerships-and-industry-growth\/\" class=\"view-full-post-btn\">\u5168\u6587\u3092\u898b\u308b<\/a><\/div>\n<p>;<\/p>","protected":false},"author":19,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[],"class_list":["post-38680","post","type-post","status-publish","format-standard","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/ja\/this-week-in-animal-health-innovation-new-partnerships-and-industry-growth\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News from Brakke Consulting\" \/>\n<meta property=\"og:description\" content=\"This Week in Animal Health: Innovation, New Partnerships and Industry Growth by Amanda McDavid | Sept. 25, 2026 | Newsletter Animal Health News and Notes \u00b7 June 26, 2026 ANimal Health May Be Entering a More Active Innovation Cycle Editor: Christine Merle DVM, MBA, CVPM ************************************\u00a0 Earnings News General Mills reported first-quarter fiscal 2027 net sales of $613 million for its North America Pet segment, essentially flat compared with the prior year. Cat food sales increased double digits and pet treats grew low single digits, while dog food declined high single digits. Segment operating profit fell 12% to $100 million, reflecting higher input costs, lower volume and increased SG&amp;A expenses, partially offset by favorable pricing and product mix.(Company Press Release)\u00a0\u00a0 ************************************ Brakke Consulting News Upcoming Syndicated Studies Trone Research and Consulting (TRC), in collaboration with Brakke Consulting, is pleased to announce two upcoming syndicated studies focused on Pain Management and Dermatology. Across the animal health industry, companies face common research challenges. But the cost of custom studies can quickly add up. TRC&#8217;s syndicated approach delivers shared insight at exceptional value. Designed specifically for the animal health industry, these studies will provide a comprehensive view of two important and rapidly evolving markets. 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