{"id":23990,"date":"2016-10-11T12:51:17","date_gmt":"2016-10-11T17:51:17","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=23990"},"modified":"2018-04-14T02:16:42","modified_gmt":"2018-04-14T07:16:42","slug":"23990","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/ja\/23990\/","title":{"rendered":"Brakke Consulting\u3068Trone Brand Energy\u304c\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u5e02\u5834\u306e\u30b7\u30d5\u30c8\u3092\u518d\u691c\u8a0e"},"content":{"rendered":"<p>\u52d5\u7269\u4fdd\u5065\u696d\u754c\u306e\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u304a\u3088\u3073\u8abf\u67fb\u4f1a\u793e\u3068\u3057\u3066\u30c8\u30c3\u30d7\u30af\u30e9\u30b9\u3092\u8a87\u308b Brakke Consulting, Inc. \u3068\u3001\u30da\u30c3\u30c8\u5206\u91ce\u306e\u5e83\u544a\u304a\u3088\u3073\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5206\u6790\u3092\u30ea\u30fc\u30c9\u3059\u308b Trone Brand Energy \u306f\u3001\u6709\u76ca\u306a\u65b0\u3057\u3044\u8abf\u67fb\u3067\u3042\u308b\u300c2016-2017 \u30da\u30c3\u30c8\u533b\u85ac\u54c1\u5e02\u5834\u30b7\u30d5\u30c8\u8abf\u67fb\u300d\u3092\u767a\u8868\u3057\u307e\u3059\u3002\u3053\u306e\u8abf\u67fb\u3067\u306f\u3001\u7363\u533b\u30af\u30ea\u30cb\u30c3\u30af\u3001\u85ac\u5c40\u3001\u30e1\u30fc\u30ab\u30fc\u304c\u3001\u5909\u5316\u3059\u308b\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u5e02\u5834\u306b\u6700\u9069\u306a\u5f62\u3067\u95a2\u308f\u308a\u3001\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306b\u3001\u3069\u306e\u3088\u3046\u306b\u5099\u3048\u3092\u3059\u308c\u3070\u3088\u3044\u304b\u306b\u3064\u3044\u3066\u306e\u6d1e\u5bdf\u304c\u63d0\u4f9b\u3055\u308c\u307e\u3059\u3002&nbsp;<\/p>\n<p>2015 \u5e74 1 \u6708\u306b Trone Brand Energy \u3068 Brakke 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Brand Energy\u306e\u793e\u9577\u3067\u3042\u308b\u30c0\u30b0\u30fb\u30d0\u30fc\u30c8\u30f3\u6c0f\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c2016\uff5e2017\u5e74\u306e\u8abf\u67fb\u3067\u306f\u3001\u3053\u308c\u3089\u306e\u30da\u30c3\u30c8\u30aa\u30fc\u30ca\u30fc\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u3092\u66f4\u65b0\u3057\u3001\u52d5\u7269\u75c5\u9662\u3084\u305d\u306e\u4ed6\u306e\u8cfc\u5165\u30c1\u30e3\u30cd\u30eb\u306b\u5bfe\u3059\u308b\u5f7c\u3089\u306e\u52d5\u6a5f\u3001\u884c\u52d5\u3001\u614b\u5ea6\u3092\u63a2\u308a\u307e\u3059\u3002\u300d&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n<p><em>\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b<br \/>\n<\/em>2015\u5e74\u306e\u8abf\u67fb\u3067\u306f\u3001\u98fc\u3044\u4e3b\u306f\u30da\u30c3\u30c8\u7528\u306e\u51e6\u65b9\u85ac\u3092\u52d5\u7269\u75c5\u9662\u4ee5\u5916\u3067\u81ea\u7531\u306b\u8cfc\u5165\u3067\u304d\u308b\u3053\u3068\u3092\u671b\u3093\u3067\u304a\u308a\u3001\u30b8\u30a7\u30cd\u30ea\u30c3\u30af\u533b\u85ac\u54c1\u306e\u8cfc\u5165\u306b\u3082\u7a4d\u6975\u7684\u3067\u3042\u308a\u3001\u305d\u306e\u969b\u306b\u306f\u7363\u533b\u5e2b\u306e\u900f\u660e\u6027\u3068\u5354\u529b\u3092\u6c42\u3081\u3066\u3044\u308b\u3053\u3068\u304c\u793a\u3055\u308c\u307e\u3057\u305f\u30022016\uff5e2017\u5e74\u306e\u8abf\u67fb\u3067\u306f\u3001\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u5e02\u5834\u306e\u5909\u5316\u306e\u4e2d\u3067\u3001\u7363\u533b\u5e2b\u304c\u9867\u5ba2\u306e\u30ed\u30a4\u30e4\u30eb\u30c6\u30a3\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306b\u4f55\u304c\u3067\u304d\u308b\u304b\u3092\u3088\u308a\u8a73\u7d30\u306b\u691c\u8a0e\u3057\u307e\u3059\u3002<\/p>\n<p><em>\u7363\u533b\u30af\u30ea\u30cb\u30c3\u30af<br \/>\n<\/em>2015\u5e74\u306e\u8abf\u67fb\u3067\u306f\u300125%\u306e\u52d5\u7269\u75c5\u9662\u304c\u3001\u9662\u5185\u3067\u306e\u6162\u6027\u75be\u60a3\u6cbb\u7642\u85ac\u306e\u58f2\u4e0a\u6e1b\u5c11\u306b\u95a2\u9023\u3057\u305f\u5e74\u9593\u53ce\u76ca\u306e\u6e1b\u5c11\u3092\u65e2\u306b\u5831\u544a\u3057\u3066\u304a\u308a\u300124%\u304c\u7fcc\u5e74\u306e\u6e1b\u5c11\u3092\u4e88\u60f3\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u591a\u304f\u306e\u52d5\u7269\u75c5\u9662\u306f\u3001\u9662\u5916\u3067\u306e\u51e6\u65b9\u85ac\u306e\u5165\u624b\u6027\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u306e\u30d3\u30b8\u30cd\u30b9\u6226\u7565\u3092\u5c0e\u5165\u3067\u304d\u3066\u3044\u307e\u305b\u3093\u3067\u3057\u305f\u30022016\uff5e2017\u5e74\u306e\u8abf\u67fb\u3067\u306f\u3001\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u3092\u4ee3\u66ff\u30c1\u30e3\u30cd\u30eb\u3067\u8ca9\u58f2\u3059\u308b\u30e1\u30fc\u30ab\u30fc\u3084\u8ca9\u58f2\u696d\u8005\u306b\u5bfe\u3059\u308b\u7363\u533b\u5e2b\u306e\u614b\u5ea6\u3084\u53cd\u5fdc\u306b\u95a2\u3059\u308b\u8ffd\u52a0\u60c5\u5831\u3092\u53d6\u5f97\u3057\u3001\u30e1\u30fc\u30ab\u30fc\u3084\u8ca9\u58f2\u696d\u8005\u3078\u306e\u7363\u533b\u5e2b\u306e\u671f\u5f85\u3001\u305d\u3057\u3066\u9032\u5316\u3059\u308b\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u5e02\u5834\u306b\u9069\u5fdc\u3059\u308b\u52d5\u7269\u75c5\u9662\u3092\u652f\u63f4\u3059\u308b\u305f\u3081\u306b\u5f7c\u3089\u304c\u3067\u304d\u308b\u3053\u3068\u306b\u3064\u3044\u3066\u306e\u6d1e\u5bdf\u3092\u5f97\u307e\u3059\u3002<\/p>\n<p><em>\u85ac\u5264\u5e2b<\/em><br 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\/>\n\u3053\u306e\u8abf\u67fb\u3067\u306f\u3001\u88fd\u9020\u696d\u8005\u3068\u8ca9\u58f2\u696d\u8005\u304c\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u3092\u53d7\u3051\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u304b\u3001\u3069\u306e\u3088\u3046\u306a\u884c\u52d5\u304c\u53d6\u308c\u308b\u304b\u3001\u307e\u305f\u3001\u88fd\u9020\u696d\u8005\u3068\u8ca9\u58f2\u696d\u8005\u3068\u7363\u533b\u5e2b\u304a\u3088\u3073\u85ac\u5264\u5e2b\u3068\u306e\u95a2\u4fc2\u3092\u5186\u6ed1\u306b\u3059\u308b\u305f\u3081\u306b\u3001\u88fd\u9020\u696d\u8005\u3068\u8ca9\u58f2\u696d\u8005\u3068\u7363\u533b\u5e2b\u304a\u3088\u3073\u85ac\u5264\u5e2b\u3068\u306e\u3084\u308a\u53d6\u308a\u306b\u91cd\u70b9\u3092\u7f6e\u304d\u307e\u3059\u3002&nbsp;<\/p>\n<p>\u7814\u7a76\u306b\u95a2\u3059\u308b\u8a73\u3057\u3044\u60c5\u5831\u3092\u3054\u5e0c\u671b\u306e\u5834\u5408\u3001\u307e\u305f\u306f\u5272\u5f15\u4fa1\u683c\u3067\u8cfc\u5165\u3055\u308c\u308b\u5834\u5408\u306f\u3001David Goodnight \u535a\u58eb\u307e\u3067 830-285-1259 \u307e\u3067\u3054\u9023\u7d61\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><u>Brakke Consulting\u306b\u3064\u3044\u3066<\/u><br \/>\nBrakke Consulting\u306f30\u5e74\u4ee5\u4e0a\u306b\u308f\u305f\u308a\u3001\u52d5\u7269\u533b\u7642\u696d\u754c\u5411\u3051\u306b\u56fd\u969b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u65b0\u898f\u4e8b\u696d\u958b\u767a\u3001\u88fd\u54c1\u8a55\u4fa1\u3001\u6d41\u901a\u6226\u7565\u306a\u3069\u3001\u5305\u62ec\u7684\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3066\u304d\u307e\u3057\u305f\u3002\u307e\u305f\u3001\u7363\u533b\u7642\u73fe\u5834\u5411\u3051\u306e\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30b5\u30fc\u30d3\u30b9\u3082\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u30b7\u30f3\u30b8\u30b1\u30fc\u30c8\u5e02\u5834\u8abf\u67fb\u3067\u696d\u754c\u306b\u6226\u7565\u7684\u304b\u3064\u30bf\u30a4\u30e0\u30ea\u30fc\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p><u>Trone Brand Energy\u306b\u3064\u3044\u3066<\/u><br \/>\nTrone Brand Energy\u306f\u3001\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u5f37\u529b\u306a\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u5c0e\u304d\u51fa\u3057\u3001\u4eba\u3005\u3068\u30d6\u30e9\u30f3\u30c9\u3092\u7e4b\u3050\u30af\u30ea\u30a8\u30a4\u30c6\u30a3\u30d6\u306a\u30a2\u30a4\u30c7\u30a2\u3092\u751f\u307f\u51fa\u3059\u300cThe Firefly Effect\u2122\u300d\u6226\u7565\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u77e5\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u5e83\u544a\u3001\u30e1\u30c7\u30a3\u30a2\u30d0\u30a4\u30a4\u30f3\u30b0\u3068\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u3001\u6226\u7565\u30d7\u30e9\u30f3\u30cb\u30f3\u30b0\u3068\u5206\u6790\u3001\u5e83\u5831\u3001\u30a4\u30d9\u30f3\u30c8\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3001\u30ea\u30ec\u30fc\u30b7\u30e7\u30f3\u30b7\u30c3\u30d7\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u3044\u3063\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u5357\u6771\u90e8\u6700\u5927\u7d1a\u306e\u72ec\u7acb\u7cfb\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u306e\u4e00\u3064\u3067\u3059\u3002\u30da\u30c3\u30c8\u7528\u54c1\u30e1\u30fc\u30ab\u30fc\u3001\u30da\u30c3\u30c8\u7528\u533b\u85ac\u54c1\u3001\u30da\u30c3\u30c8\u696d\u754c\u56e3\u4f53\u306a\u3069\u3001\u5e45\u5e83\u3044\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3092\u62b1\u3048\u3066\u3044\u307e\u3059\u3002\u8a73\u7d30\u306ftronebrandenergy.com\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>###<\/p>\n<p><a href=\"\/ja\/files\/press_releases\/10-11-16_Pet_Pharma_Shift_Study_NR.pdf\/\">\u30d7\u30ea\u30f3\u30bf\u5bfe\u5fdc<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>\u52d5\u7269\u533b\u7642\u696d\u754c\u3092\u30ea\u30fc\u30c9\u3059\u308b\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30fb\u8abf\u67fb\u4f1a\u793e\u3067\u3042\u308bBrakke Consulting, Inc.\u3068\u3001\u30da\u30c3\u30c8\u5206\u91ce\u306e\u5e83\u544a\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30fb\u30a4\u30f3\u30b5\u30a4\u30c8\u3092\u63d0\u4f9b\u3059\u308bTrone Brand Energy\u306f\u3001\u6709\u76ca\u306a\u65b0\u8abf\u67fb\u300c2016-2017 \u30da\u30c3\u30c8\u533b\u85ac\u54c1\u5e02\u5834\u30b7\u30d5\u30c8\u8abf\u67fb\u300d\u3092\u767a\u8868\u3067\u304d\u308b\u3053\u3068\u3092\u5927\u5909\u5b09\u3057\u304f\u601d\u3044\u307e\u3059\u3002\u3053\u306e\u8abf\u67fb\u306f\u3001\u52d5\u7269\u75c5\u9662\u3001\u85ac\u5c40\u3001\u305d\u3057\u3066\u30e1\u30fc\u30ab\u30fc\u304c\u3001\u5909\u5316\u3059\u308b\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u5e02\u5834\u306b\u6700\u9069\u306a\u5f62\u3067\u53c2\u5165\u3057\u3001\u305d\u308c\u3092\u6d3b\u7528\u3059\u308b\u305f\u3081\u306b\u3001\u3069\u306e\u3088\u3046\u306b\u5099\u3048\u308b\u3079\u304d\u304b\u306b\u3064\u3044\u3066\u6d1e\u5bdf\u3092\u63d0\u4f9b\u3057\u307e\u3059\u3002Trone Brand Energy\u3068Brakke\u306f\u30012015\u5e741\u6708\u306b\u5171\u540c\u3067\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u306e\u6d41\u901a\u3068\u8ca9\u58f2\u306b\u304a\u3051\u308b\u30c8\u30ec\u30f3\u30c9\u306e\u9032\u5316\u3068\u3001\u305d\u308c\u304c\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u3001\u7363\u533b\u5e2b\u3001\u85ac\u5264\u5e2b\u306b\u4e0e\u3048\u308b\u5f71\u97ff\u3001\u305d\u3057\u3066\u30da\u30c3\u30c8\u533b\u85ac\u54c1\u30e1\u30fc\u30ab\u30fc\u3078\u306e\u5f71\u97ff\u306b\u3064\u3044\u3066\u8abf\u67fb\u3057\u307e\u3057\u305f\u3002 \u300c\u3053\u306e\u65b0\u305f\u306a\u8abf\u67fb\u306f\u30012015\u5e74\u306e\u8abf\u67fb\u3067\u5f97\u3089\u308c\u305f\u60c5\u5831\u3092\u57fa\u306b\u3001\u52d5\u7269\u75c5\u9662\u4ee5\u5916\u304b\u3089\u30da\u30c3\u30c8\u7528\u533b\u85ac\u54c1\u3092\u8cfc\u5165\u3059\u308b\u6d88\u8cbb\u8005\u306e\u50be\u5411\u304c\u52a0\u901f\u3001\u6a2a\u3070\u3044\u3001\u3042\u308b\u3044\u306f\u6e1b\u5c11\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u88cf\u4ed8\u3051\u308b\u3082\u306e\u3068\u8003\u3048\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u306f\u3001\u4f01\u696d\u304c\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u306e\u7b56\u5b9a\u3084\u7814\u7a76\u958b\u767a\u30dd\u30fc\u30c8\u30d5\u30a9\u30ea\u30aa\u306e\u7b56\u5b9a\u306b\u6d3b\u7528\u3067\u304d\u308b\u91cd\u8981\u306a\u65b0\u30c7\u30fc\u30bf\u3068\u306a\u308b\u3067\u3057\u3087\u3046\u300d\u3068\u3001\u30d6\u30e9\u30c3\u30b1\u30fb\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306e\u30ed\u30f3\u30fb\u30d6\u30e9\u30c3\u30b1\u793e\u9577\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c\u524d\u56de\u306e\u8abf\u67fb\u3067\u306f\u3001\u4ee3\u66ff\u30c1\u30e3\u30cd\u30eb\u3067\u51e6\u65b9\u85ac\u3092\u8cfc\u5165\u3059\u308b\u30a2\u30fc\u30ea\u30fc\u30a2\u30c0\u30d7\u30bf\u30fc\u3068\u3001\u52d5\u7269\u75c5\u9662\u3078\u306e\u5fe0\u8aa0\u5fc3\u304c\u9ad8\u3044\u98fc\u3044\u4e3b\u3092\u6bd4\u8f03\u3057\u307e\u3057\u305f\u300d\u3068\u3001\u30c8\u30ed\u30fc\u30f3\u30fb\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30ca\u30b8\u30fc\u306e\u30c0\u30b0\u30fb\u30d0\u30fc\u30c8\u30f3\u793e\u9577\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c2016\uff5e2017\u5e74\u306e\u8abf\u67fb\u3067\u306f\u3001\u3053\u308c\u3089\u306e\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3092\u66f4\u65b0\u3057\u307e\u3059\u3002\u300d<\/p>\n<div class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/ja\/23990\/\" class=\"view-full-post-btn\">\u5168\u6587\u3092\u898b\u308b<\/a><\/div>\n<p>;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[],"class_list":["post-23990","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/ja\/23990\/\" \/>\n<meta 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study will build upon the information that was obtained in the 2015 study and confirm that the trend in consumer purchasing of pet pharmaceuticals from sources other than veterinary clinics is accelerating, remaining the same or declining.&nbsp; This will be important new data for companies to use in strategic planning for use in generating marketing strategy and guiding R&amp;D portfolios,&rdquo; said Ron Brakke, President of Brakke Consulting.&nbsp; &ldquo;The previous study compared Early Adopters, those purchasing prescription pet medications via alternate channels, with pet owners who were more loyal to their veterinary clinics,&rdquo; said Doug Barton, President of Trone Brand Energy. &ldquo;The 2016-2017 study will update the profiles of these segments ofView Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/ja\/23990\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" 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