{"id":23788,"date":"2012-02-16T12:51:17","date_gmt":"2012-02-16T18:51:17","guid":{"rendered":"https:\/\/brakkeconsulting.com\/?p=23788"},"modified":"2018-04-16T10:59:58","modified_gmt":"2018-04-16T15:59:58","slug":"23788","status":"publish","type":"post","link":"https:\/\/brakkeconsulting.com\/ja\/23788\/","title":{"rendered":"\u30da\u30c3\u30c8\u3082\u4e0d\u6cc1\u306e\u5f71\u97ff\u3092\u53d7\u3051\u3066\u3044\u308b"},"content":{"rendered":"<p><em>\u7363\u533b\u306b\u884c\u304f\u30da\u30c3\u30c8\u30aa\u30fc\u30ca\u30fc\u306f\u6e1b\u5c11\u3001\u732b\u306e\u98fc\u3044\u4e3b\u306f3\u3064\u306e\u57fa\u672c\u7684\u306a\u30da\u30c3\u30c8\u30b1\u30a2\u306e\u652f\u51fa\u309220\uff05\u524a\u6e1b <br \/>\n\u30b1\u30a2\u30ab\u30c6\u30b4\u30ea\u30fc <\/em><\/p>\n<p>\u30ab\u30f3\u30b6\u30b9\u30b7\u30c6\u30a3\u3001\u30df\u30ba\u30fc\u30ea\u5dde \u2013 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\/>\n<\/em>\u5be9\u8b70\u4e2d\u306e\u6cd5\u6848\u306b\u3088\u308a\u3001\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u304c\u7363\u533b\u306b\u652f\u6255\u3046\u8cbb\u7528\u304c\u3055\u3089\u306b\u6e1b\u5c11\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u306b\u5bfe\u3059\u308b\u516c\u6b63\u6cd5\u3067\u306f\u3001\u5b9f\u969b\u306b\u85ac\u3092\u51e6\u65b9\u3059\u308b\u304b\u3069\u3046\u304b\u306b\u304b\u304b\u308f\u3089\u305a\u3001\u7363\u533b\u5e2b\u306f\u51e6\u65b9\u7b8b\u3092\u66f8\u304f\u3053\u3068\u304c\u7fa9\u52d9\u4ed8\u3051\u3089\u308c\u307e\u3059\u3002\u5f93\u6765\u306e\u85ac\u5c40\u306f\u51e6\u65b9\u7b8b\u3092\u8abf\u5264\u3067\u304d\u308b\u305f\u3081\u3001\u7af6\u4e89\u304c\u3055\u3089\u306b\u9ad8\u307e\u308a\u307e\u3059\u3002\u56de\u7b54\u8005\u306e\u5927\u591a\u6570\u306f\u3001\u5c11\u306a\u304f\u3068\u3082\u6642\u3005\u306f\u7363\u533b\u306e\u30c1\u30e3\u30cd\u30eb\u4ee5\u5916\u3067\u51e6\u65b9\u7b8b\u3092\u8abf\u5264\u3059\u308b\u3068\u56de\u7b54\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3084\u30da\u30c3\u30c8\u30b9\u30fc\u30d1\u30fc\u30b9\u30c8\u30a2\u306f\u3001\u30b3\u30b9\u30c8\u306e\u4f4e\u3055\u3001\u591a\u69d8\u6027\u3001\u5229\u4fbf\u6027\u306b\u3088\u308a\u3001\u3044\u304f\u3064\u304b\u306e\u88fd\u54c1\u30ab\u30c6\u30b4\u30ea\u30fc\u3067\u30b7\u30a7\u30a2\u3092\u62e1\u5927\u3057\u7d9a\u3051\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u300c\u30da\u30c3\u30c8\u306e\u98fc\u3044\u4e3b\u306f\u3001\u7363\u533b\u3068\u305d\u306e\u30b9\u30bf\u30c3\u30d5\u304c\u91cd\u8981\u306a\u6559\u80b2\u6e90\u3067\u3042\u308a\u3001\u88fd\u54c1\u306e\u9078\u629e\u306b\u5927\u304d\u306a\u5f71\u97ff\u529b\u3092\u6301\u3063\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u307e\u3057\u305f\u3002\u7363\u533b\u306f\u3001\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u3068\u306e\u95a2\u4fc2\u3092\u6700\u5927\u9650\u306b\u6d3b\u7528\u3057\u3066\u3001\u6210\u9577\u3092\u7d9a\u3051\u308b\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u3084\u30da\u30c3\u30c8\u30b9\u30fc\u30d1\u30fc\u30de\u30fc\u30b1\u30c3\u30c8\u306e\u30c1\u30e3\u30cd\u30eb\u3068\u3088\u308a\u52b9\u679c\u7684\u306b\u7af6\u4e89\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u300d\u3068\u3001Brakke Consulting \u306e\u30b7\u30cb\u30a2 \u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u3001\u30b8\u30e7\u30f3 \u30d5\u30a9\u30eb\u30af\u6c0f\u306f\u8ff0\u3079\u3066\u3044\u307e\u3059\u3002\u300c\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u3084\u5e97\u5185\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u306f\u30011 \u5bfe 1 \u306e\u3084\u308a\u53d6\u308a\u3084\u5c02\u9580\u77e5\u8b58\u306b\u592a\u5200\u6253\u3061\u3067\u304d\u307e\u305b\u3093\u3002\u300d<\/p>\n<p>\u3053\u306e\u8abf\u67fb\u306b\u306f1,200\u4eba\u306e\u72ac\u3068\u732b\u306e\u98fc\u3044\u4e3b\u3078\u306e\u30a2\u30f3\u30b1\u30fc\u30c8\u304c\u542b\u307e\u308c\u3066\u304a\u308a\u300111\u6708\u306b\u5b9f\u65bd\u3055\u308c\u305f\u3002<br \/>\n2011.<\/p>\n<p>\u30da\u30c3\u30c8\u30aa\u30fc\u30ca\u30fc\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u4f7f\u7528\u8abf\u67fb\u3092\u8cfc\u8aad\u3059\u308b\u306b\u306f\u3001Brakke Consulting\uff08972\uff09243-4033\u3001\u307e\u305f\u306fThe Pert Group\uff08816\uff09448-3046\u307e\u3067\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>*http:\/\/www.nytimes.com\/2012\/01\/10\/health\/policy\/health-spending-held-down-by-recession.html<\/p>\n<p><u>\u30d1\u30fc\u30c8\u30b0\u30eb\u30fc\u30d7\u306b\u3064\u3044\u3066<br \/>\n<\/u>Pert Group \u306f\u3001\u30b3\u30cd\u30c1\u30ab\u30c3\u30c8\u5dde\u30d5\u30a1\u30fc\u30df\u30f3\u30c8\u30f3\u306b\u672c\u793e\u3092\u7f6e\u304d\u3001\u30b3\u30cd\u30c1\u30ab\u30c3\u30c8\u5dde\u30b9\u30bf\u30f3\u30d5\u30a9\u30fc\u30c9\u3001\u30df\u30ba\u30fc\u30ea\u5dde\u30ab\u30f3\u30b6\u30b9\u30b7\u30c6\u30a3\u3001\u30da\u30f3\u30b7\u30eb\u30d0\u30cb\u30a2\u5dde\u30d4\u30c3\u30c4\u30d0\u30fc\u30b0\u3001\u30ed\u30f3\u30c9\u30f3\u306b\u30aa\u30d5\u30a3\u30b9\u3092\u69cb\u3048\u308b\u8abf\u67fb\u30d9\u30fc\u30b9\u306e\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u3067\u3059\u30021978 \u5e74\u306b\u8a2d\u7acb\u3055\u308c\u305f\u540c\u793e\u306f\u3001\u8ca1\u52d9\u3001\u614b\u5ea6\u3001\u884c\u52d5\u306b\u95a2\u3059\u308b\u60c5\u5831\u3092\u7d71\u5408\u3057\u3066\u3001\u30d3\u30b8\u30cd\u30b9\u3001\u30d6\u30e9\u30f3\u30c9\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u610f\u601d\u6c7a\u5b9a\u3092\u660e\u78ba\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3001\u30dd\u30b8\u30b7\u30e7\u30cb\u30f3\u30b0\u3001\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u5206\u91ce\u3067\u5305\u62ec\u7684\u306a\u610f\u601d\u6c7a\u5b9a\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3059\u308b Pert Group \u306f\u3001\u5730\u57df\u3001\u56fd\u5185\u3001\u6d77\u5916\u306e\u30af\u30e9\u30a4\u30a2\u30f3\u30c8\u306e\u6210\u9577\u6226\u7565\u3092\u4fc3\u9032\u3057\u3001\u30d3\u30b8\u30cd\u30b9\u6210\u679c\u3092\u5411\u4e0a\u3055\u305b\u307e\u3059\u3002Pert Group \u306f\u3001\u7c73\u56fd\u8abf\u67fb\u7814\u7a76\u6a5f\u95a2\u5354\u8b70\u4f1a (CASRO) \u304a\u3088\u3073\u6b27\u5dde\u4e16\u8ad6\u8abf\u67fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5354\u4f1a (ESOMAR) \u306e\u9577\u5e74\u306e\u4f1a\u54e1\u3067\u3059\u3002\u8a73\u7d30\u306b\u3064\u3044\u3066\u306f\u3001thepertgroup.com \u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p><u>Brakke Consulting\u306b\u3064\u3044\u3066<\/u><br \/>\nBrakke Consulting, Inc. \u306f\u3001\u52d5\u7269\u306e\u5065\u5eb7\u3001\u6804\u990a\u3001\u7363\u533b\u30b1\u30a2\u5e02\u5834\u306b\u7279\u5316\u3057\u305f\u5927\u624b\u7d4c\u55b6\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u4f1a\u793e\u3067\u3059\u3002Brakke \u306f\u3001\u5e02\u5834\u60c5\u5831\u3001\u7d4c\u55b6\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u3001\u5408\u4f75\u8cb7\u53ce\u304a\u3088\u3073\u30e9\u30a4\u30bb\u30f3\u30b9\u3001\u30a8\u30b0\u30bc\u30af\u30c6\u30a3\u30d6 \u30b5\u30fc\u30c1\u3001\u7363\u533b\u8a3a\u7642\u6240\u7ba1\u7406\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u540c\u793e\u306f\u30c6\u30ad\u30b5\u30b9\u5dde\u30c0\u30e9\u30b9\u306b\u672c\u793e\u3092\u7f6e\u304d\u3001\u30b7\u30ab\u30b4\u3001\u30ab\u30f3\u30b6\u30b9 \u30b7\u30c6\u30a3\u3001\u30bb\u30f3\u30c8\u30eb\u30a4\u30b9\u3001\u30aa\u30de\u30cf\u3001\u3055\u3089\u306b\u65e5\u672c\u306e\u5927\u962a\u3068\u30aa\u30fc\u30b9\u30c8\u30e9\u30ea\u30a2\u306e\u30b7\u30c9\u30cb\u30fc\u306b\u3082\u30aa\u30d5\u30a3\u30b9\u3092\u69cb\u3048\u3066\u3044\u307e\u3059\u3002<br \/>\n# # #<\/p>\n<p><a target=\"_blank\" href=\"\/ja\/files\/press_releases\/2-16-12_PetStudy_NR.pdf\/\">\u5370\u5237\u7528\u30d0\u30fc\u30b8\u30e7\u30f3<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>\u52d5\u7269\u75c5\u9662\u306b\u884c\u304f\u30da\u30c3\u30c8\u30aa\u30fc\u30ca\u30fc\u304c\u6e1b\u5c11; \u732b\u306e\u98fc\u3044\u4e3b\u306f3\u3064\u306e\u57fa\u672c\u7684\u306a\u30da\u30c3\u30c8\u30b1\u30a2\u30ab\u30c6\u30b4\u30ea\u30fc\u3078\u306e\u652f\u51fa\u309220\u30d1\u30fc\u30bb\u30f3\u30c8\u6e1b\u3089\u3059 \u30ab\u30f3\u30b6\u30b9\u30b7\u30c6\u30a3\u3001\u30df\u30ba\u30fc\u30ea\u5dde \u2013 The Pert Group \u3068 Brakke Consulting 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class=\"view-full-post\"><a href=\"https:\/\/brakkeconsulting.com\/ja\/23788\/\" class=\"view-full-post-btn\">\u5168\u6587\u3092\u898b\u308b<\/a><\/div>\n<p>;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[6],"tags":[],"class_list":["post-23788","post","type-post","status-publish","format-standard","hentry","category-company-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News from Brakke Consulting<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/brakkeconsulting.com\/ja\/23788\/\" \/>\n<meta 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But, changes in consumer behavior and potential legislation could erode their role. The study showed dog and cat owners rely on veterinarians as their primary channel for pet products, including flea and tick control, heartworm prevention, joint health, pain management and therapeutic food. But, survey respondents said they visited the veterinarian nearly 20 percent less in 2011 than they did in 2007 &ndash; if they went at all. In 2011, 77 percent of survey respondents said they took their dog or cat to the veterinarian, compared to 88 percent in 2007, when the study was first conducted. &ldquo;Dogs and cats are feeling the bite of the recession as pet owners put a leash on pet care expenses,&rdquo; said Susan Spaulding, executive vice president and principal at The Pert Group. &ldquo;The recession has not only decreased what consumers spend on their own health,* but what they spend at the veterinarian.&rdquo; Spending by cat owners who had not taken their pet to the veterinarian in the last year was down acrossView Full Post;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/brakkeconsulting.com\/ja\/23788\/\" \/>\n<meta property=\"og:site_name\" content=\"Brakke Consulting Website\" \/>\n<meta property=\"article:published_time\" content=\"2012-02-16T18:51:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-04-16T15:59:58+00:00\" \/>\n<meta name=\"author\" content=\"Brakke Consulting\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Brakke Consulting\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"3\u5206\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/brakkeconsulting.com\/23788\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/23788\/\"},\"author\":{\"name\":\"Brakke Consulting\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\"},\"headline\":\"Pets Feel the Bite of Recession\",\"datePublished\":\"2012-02-16T18:51:17+00:00\",\"dateModified\":\"2018-04-16T15:59:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/brakkeconsulting.com\/23788\/\"},\"wordCount\":634,\"articleSection\":[\"Company News\"],\"inLanguage\":\"ja\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/brakkeconsulting.com\/23788\/\",\"url\":\"https:\/\/brakkeconsulting.com\/23788\/\",\"name\":\"News from Brakke Consulting\",\"isPartOf\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#website\"},\"datePublished\":\"2012-02-16T18:51:17+00:00\",\"dateModified\":\"2018-04-16T15:59:58+00:00\",\"author\":{\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\"},\"breadcrumb\":{\"@id\":\"https:\/\/brakkeconsulting.com\/23788\/#breadcrumb\"},\"inLanguage\":\"ja\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/brakkeconsulting.com\/23788\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/brakkeconsulting.com\/23788\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/brakkeconsulting.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pets Feel the Bite of Recession\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/brakkeconsulting.com\/#website\",\"url\":\"https:\/\/brakkeconsulting.com\/\",\"name\":\"Brakke Consulting Website\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/brakkeconsulting.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ja\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/brakkeconsulting.com\/#\/schema\/person\/a5d2c4b59040e54bfe8f4f41f77e04d6\",\"name\":\"Brakke Consulting\",\"url\":\"https:\/\/brakkeconsulting.com\/ja\/author\/i5ww2018\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Brakke Consulting\u304b\u3089\u306e\u30cb\u30e5\u30fc\u30b9","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/brakkeconsulting.com\/ja\/23788\/","og_locale":"ja_JP","og_type":"article","og_title":"News from Brakke Consulting","og_description":"Fewer pet owners going to the vet; cat owners decrease spending 20 percent in three basic pet care categories Kansas City, Mo.&nbsp;&#8211; &nbsp;A survey of 1,200 dog and cat owners by The Pert Group and Brakke Consulting found veterinarians continue to be key influencers and a primary channel for pet products. 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