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<oembed><version>1.0</version><provider_name>Brakke Consulting&#x306E;&#x30A6;&#x30A7;&#x30D6;&#x30B5;&#x30A4;&#x30C8;</provider_name><provider_url>https://brakkeconsulting.com/ja</provider_url><author_name>Amanda McDavid</author_name><author_url>https://brakkeconsulting.com/ja/author/amanda/</author_url><title>News from Brakke Consulting</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="1QWXNI47wa"&gt;&lt;a href="https://brakkeconsulting.com/ja/reflecting-on-risk/"&gt;&#x30EA;&#x30B9;&#x30AF;&#x306B;&#x3064;&#x3044;&#x3066;&#x8003;&#x3048;&#x308B;&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://brakkeconsulting.com/ja/reflecting-on-risk/embed/#?secret=1QWXNI47wa" width="600" height="338" title="&#x201C;Reflecting on Risk&#x201D; &#x2014; Brakke Consulting Website" data-secret="1QWXNI47wa" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script&gt;
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&lt;/script&gt;</html><description>Reflecting on Risk Understanding and coping with risk starts early in our lives from the first time we ride a bicycle without training wheels, to building up the nerve to ask that girl out. The multitude of early life experiences frames how we process and deal with risk when we enter the business world.&#xA0; When it comes to risk management in business, it is interesting to see how it plays out in the day-to-day operations. &#x2018;Risk is the seed of change&#x2019; Can you imagine the &#x2018;hand ringing&#x2019; in Zoetis years ago investing in a new technology called &#x2018;biological therapeutic agents&#x2019;, an unknown in veterinary medicine at that time? Now we have multi-billion-dollar markets as a result! What a risky move, one might say&#x2026;&#xA0; In companies that have a high-risk tolerance, chances are if the business case is sound, and the risks are identified clearly and well thought out, risk is rewarded by backing the play. These companies have some catastrophic failures but also game-changing successes.&#xA0; In low-risk tolerant companies, you go through multiple reviews and presentations, and the audience stares at each other until a &#x2018;consensus&#x2019; is formed. Or they wait till the CEO gives a thumbs up or thumbs down. And some of those companies may eventually disappear.&#xA0; In my view, those companies that embrace a high-risk tolerance withView Full Post;</description></oembed>
