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<oembed><version>1.0</version><provider_name>Brakke Consulting&#x306E;&#x30A6;&#x30A7;&#x30D6;&#x30B5;&#x30A4;&#x30C8;</provider_name><provider_url>https://brakkeconsulting.com/ja</provider_url><title>News from Brakke Consulting</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="7YJwkJEg16"&gt;&lt;a href="https://brakkeconsulting.com/ja/brakke-viewpoint-july-3-2026/"&gt;&#x30D6;&#x30E9;&#x30C3;&#x30B1;&#x5C55;&#x671B;&#x53F0;&#x3000;2026&#x5E74;7&#x6708;3&#x65E5;&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://brakkeconsulting.com/ja/brakke-viewpoint-july-3-2026/embed/#?secret=7YJwkJEg16" width="600" height="338" title="&#x201C;Brakke Viewpoint July 3, 2026&#x201D; &#x2014; Brakke Consulting Website" data-secret="7YJwkJEg16" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script type="text/javascript"&gt;
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&lt;/script&gt;</html><description>When Paul Revere rode his horse to warn of the British arrival to spark the American Revolutionary War, the horse was a vital part of every aspect of the colonies.&#xA0;&#xA0;As the new country forged its way, that dependency continued for another 175+ years until cars, roads (1910-1930&#x2019;s) and mechanical farming (1940 &#x2013; 1950&#x2019;s) transitioned them to their current role in society.&#xA0;&#xA0;In the 1920&#x2019;s an estimated 25% or 5 to 6 million households owned horses. Today they&#xA0;represent&#xA0;approximately 2 million&#xA0;households;&#xA0;they dwarf the 71 million households that have dogs (according to the 2025 APPA National Pet Owner survey). Horses once played a critical role in people&#x2019;s lives, but innovation changed that- however that doesn&#x2019;t necessarily mean that as a profession and an industry we should focus our time, efforts and most importantly financial investments on species that have the largest numbers or households. Investing in areas that meet a specific need/ niche offers larger opportunities than can be anticipated.&#xA0;&#xA0;We are seeing some of those now (i.e. Dalan&#x2019;s Bee Vaccine) and I hope we see more in the future. Dr. Christine Merle If you&#xA0;haven&#x2019;t&#xA0;had a chance to provide feedback on the&#xA0;new look&#xA0;of the newsletter, we would love to hear from you.&#xA0;</description></oembed>
